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Customer Service / Experience Features

FCES15: Why design is key to customer engagement

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Design is a key aspect for the customer experience and plays directly into the "corporate soul" and building a relationship with customers.

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ICX Symposium: Buying into retail's emotional economy

The ICX Symposium in Atlanta later this month will feature a session featuring two executives from MaxMedia addressing retail's emotional economy. ICX…

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Ask the experts: Have digital menu boards reached critical mass?

by Christopher Hall

Digital signage is becoming increasingly common in both quick service and fast casual restaurants, so for this month's "Ask the experts" feature, we asked Jeff…

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Franchise focus: Can Captain D's hook fast casual market share?

by Cherryh Cansler — Publisher, FastCasual.com

While many may still consider the seafood restaurant a quick service restaurant, CEO Phil Greifeld said that in 2011 the chain began transitioning from a QSR…

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2 QSR execs discuss new design formats

by Travis Wagoner — Editor, Networld Media Group

QSRWeb.com interviewed two restaurant system executives to learn what they did to rebrand their chains and remodel their stores.

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Mobile payments continuing to grow in QSR

by Travis Wagoner — Editor, Networld Media Group

Why is mobile so key to digital ordering success? This question and others are answered by experts.

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Why giving back should be part of your business strategy

by Travis Wagoner — Editor, Networld Media Group

There are "dos" and "don’ts" to most any effort, including charitable giving or involvement by restaurants.

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How location-based marketing helped Cousins Subs increase sales

by Travis Wagoner — Editor, Networld Media Group

The chain increased app downloads by 42 percent, increased mobile ordering traffic by 63 percent, and increased limited-time-only sales online and in-store for…

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CONNECT: The current state of mobile wallets and mobile ordering

by Will Hernandez — Editor, NetWorld Media Group

A recent panel at Networld Media Group's CONNECT Mobile Innovation Summit attempted to clarify today’s mobile payments market, which is becoming an…

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CONNECT: Does your mobile experience offer 3 crucial things?

by Cherryh Cansler — Publisher, FastCasual.com

Three components are necessary for a successful mobile experience.

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McDonald's beats the heat with heat-sensitive McFlurry vending kiosk

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

When temperatures soared to record highs in Amsterdam, residents were rewarded with free McFlurries from a vending kiosk.

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Does your menu reflect this year's top menu change?

Nancy Kruse, a restaurant menu analyst, shared information about restaurant change during the webinar, “Menus 2015: Turning Trends Into Money Makers.”

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Wendy's exec: Without great content, technology doesn't matter

by Cherryh Cansler — Publisher, FastCasual.com

Big screens are exciting to have in a restaurant, but if they lack content that is fresh and relevant, even the largest digital signs and menu boards will fail…

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ICXSummit: How to bring 'social proof' into your brick-and-mortar locations

by Cherryh Cansler — Publisher, FastCasual.com

Brick-and-mortar retailers and restaurants must find ways to bring “social proof” to their stores and technology may be the way to do it.

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How QSRs are hitting on the customization trend

Forty percent of consumers consider menu variety to be extremely or very important to them when choosing a QSR, almost regardless of their age, gender, income…

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Building genuine customer engagement in an Instagram world

Instead of exhausting yourself trying to change customer behavior, take the necessary steps to minimize the distractions cell phones can present.

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What to consider when implementing a restaurant kiosk

by Nicole Troxell — Associate Editor, Networld Media Group

A majority -- 88 percent -- of restaurant patrons indicate a preference for self-service technology at their table, while 12 percent indicated a preference for…

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McDonald's plans to shrink menu, ingredient lists

by Alicia Kelso — Editor, QSRWeb.com

McDonald's has moved from a division structure to a structure that empowers regions to execute their marketing and menu plans toward their specific…

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Four ways the game has changed for restaurant brands

Nimbleness, dynamic customer relationships, customization and millennial insights are all key to brand success, says FOCUS Brands CEO Steve DeSutter.

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Taco Bell's new mobile app the brand's 'biggest innovation since the drive-thru'

by Alicia Kelso — Editor, QSRWeb.com

Taco Bell fans can order ahead, pay, gift and 'Rotate to Reorder.' The company also announced a catering and Google Glass training test.

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