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Customer Service / Experience Features

Tim Hortons unifying POS system for pre-order, pre-pay platform

by Alicia Kelso — Editor, QSRWeb.com

The brand is testing a soup and sandwich station, which has yielded a 50-percent greater throughput.

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Tim Hortons CEO: Intensity of QSR environment unlike anything in past 40 years

by Alicia Kelso — Editor, QSRWeb.com

The brand considers the U.S. a 'must-win' market with plans to add 300 restaurants by 2018.

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A successful mobile campaign includes targeted, dynamic content

by Alicia Kelso — Editor, QSRWeb.com

A new report highlights the effectiveness of mobile advertising to limited-service restaurant consumers.

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Tim Hortons jumps into loyalty, single-serve retail

by Alicia Kelso — Editor, QSRWeb.com

Canadian system drops Cold Stone cobranding as part of simplification effort.

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The kitchen's open: Consumers influencing restaurant design

by Alicia Kelso — Editor, QSRWeb.com

Consumers now want to see their food being made and who is making it; it gives them a comfort level.

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Marketing through the 'attitude of gratitude'

by Alicia Kelso — Editor, QSRWeb.com

Oftentimes a distributor will offer additional tools to help you grow your business, such as table tents or menu analysis.

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Burger King on solid ground after slowing pace of product launches

by Alicia Kelso — Editor, QSRWeb.com

The company is on track to have 40 percent of its restaurants in the modern image by the end of 2015.

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Restaurateur: Valued associates will take care of the customer

by Alicia Kelso — Editor, QSRWeb.com

Cameron Mitchell says the answer to any question is always 'yes.'

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How to get customers to sign up for your loyalty program

About 12 to 15 percent of a company's most loyal customers contribute 55 to 70 percent of total sales.

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Three ways brands can get a handle on negative comments

How you handle one comment has a ripple effect on how other customers perceive your brand.

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McDonald's outlines adjustments to win back 'customer relevance'

Executives admit the pace of menu introductions overcomplicated restaurant operations last year.

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Krispy Kreme CEO focused on brand experience over food trends

by Alicia Kelso — Editor, QSRWeb.com

Based on early results, the company is now recommending its smaller factory model to franchisees.

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Sonic turns to technology to enhance personalized service

by Alicia Kelso — Editor, QSRWeb.com

A deep product pipeline has allowed the brand to better compete with fast casual restaurants, execs say.

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Remodeled White Castle restaurant includes self-ordering stations

The unit also includes front-counter seating and a Coca-Cola Freestyle fountain dispenser.

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Customer experience research unveils shortcomings in restaurant industry

Ninety-eight percent of 'highly satisfied customers' are more likely to purchase additional products from the brand.

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Subway's mobile payments adoption a 'market signaling event'

Mobile payment is just one piece of the puzzle; mobile marketing is how brands stand out. 

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Popeyes' president: The most successful brands focus on people development

by Alicia Kelso — Editor, QSRWeb.com

No matter how good a product tastes, if you don't have a good operations process, it's not going to work, exec says.

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Speed of service a priority for McDonald's in 2014

The company will focus investments on operational efficiencies, training initiatives and restaurant remodels.

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CEO: Loyalty, brand engagement trends behind EMN8's rebrand

by Alicia Kelso — Editor, QSRWeb.com

A loyalty solution helps marketers have a 'real view' of customers' behavior, and allows them to engage more.

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Subway franchisees explore off-site business via mPOS platform

by Alicia Kelso — Editor, QSRWeb.com

The pay-at-location functionality has franchisees using the solution at community events and for catering.

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