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Marketing News & Media

Tim Hortons kicks off annual Smile Cookie fundraising campaign

September 15, 2014

Tim Hortons' annual Smile Cookie campaign kicks off today throughout North America, raising funds for local charities and hospitals. According to a news…

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Menu trends: Consumers demanding ‘foods with benefits’

by Alicia Kelso — Editor, QSRWeb.com

A menu analyst says the most creative foodservice in the world is being done on college campuses, and that idea generation should start there.

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Nestlé Café marks morsel’s 75th anniversary with charitable campaign

September 12, 2014

To commemorate the 75th anniversary of the chocolate chip morsel, Nestlé Toll House Café by Chip is teaming up with the Cookies for Kids' Cancer organization.

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Pollo Tropical will open first San Antonio location next to newest Taco Cabana

September 12, 2014

Pollo Tropical and Taco Cabana will open side-by-side in San Antonio.

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Krispy Kreme's strategy includes becoming a beverage destination

The company plans to test a loyalty program by the end of this year.

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Taco John’s promos breakfast with giveaway offer

September 11, 2014

Taco John's is hoping to attract new guests through a free breakfast burrito giveaway on Sept. 18. Customers can take advantage of the offer by requesting a…

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Arby's launches hunger relief program in Canada

September 11, 2014

Arby's restaurants in Canada are raising funds to fight hunger. The campaign begins today and runs through Oct. 16 and includes a goal of raising more than…

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McDonald's may be betting on brunch for turnaround

September 11, 2014

McDonald's turned in another grim monthly report this week, announcing its US same-store sales in August were down 2.8 percent. This marked the Golden Arches…

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Popeyes plans to leverage employee engagement to sustain growth

by Alicia Kelso — Editor, QSRWeb.com

CEO Cheryl Bachelder said human capital, focused on both employees and guests, is a compelling, profit-driven strategy.

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Yum! Brands experiments with Vietnamese concept

September 10, 2014

Yum! Brands continues to experiment with the fast casual segment with its latest concept called Banh Shop, located in Dallas.The restaurant joins the company’s…

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Arby’s taps into tailgating culture for partnership with NBC Sports

September 10, 2014

Arby's has partnered with NBC Sports to launch a #TopTailgate contest asking fans to submit their best tailgating photos and videos via Twitter. Participants…

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Honey Dew Donuts introduces breakfast burger

September 10, 2014

Honey Dew Donuts has introduced the Country Breakfast Burger to its menu. Now available in each Honey Dew location, the beef burger is topped with a fried egg…

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Burger King experiencing tax inversion backlash

September 10, 2014

New data from YouGov BrandIndex shows that Burger King is experiencing a major backlash from its $11M acquisition of Canadian-based Tim Hortons, announced Aug.

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How to survive the protein craze

Cutting costs by creating limited time offers or new menu items that scale down the serving of animal protein could be interesting to test with consumers.

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iPhone mobile payment option opens up opportunity for marketers

by Brenda Rick Smith — Editor, Networld Media Group

With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.

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Millennials willing to pay more for better, more customizable food

September 9, 2014

The younger generation considers QSRs to be 'dollar food.'

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Ice cream sandwich concept plans nationwide expansion

September 9, 2014

CREAM, a California-based ice cream sandwich concept, has announced plans to expand throughout the country. These plans follow the company's success in the San…

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Cardinal International launches fundraiser for National Breast Cancer Foundation

September 8, 2014

Cardinal International, a provider of dinnerware, glassware and flatware, is hosting a fundraiser for the National Breast Cancer Foundation from now through…

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Culver’s shifts spotlight to antibiotic-free chicken lineup

September 8, 2014

Culver’s has released a new TV spot highlighting its antibiotic-free chicken offerings.

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Krispy Kreme's pirate-themed promotion returns

September 8, 2014

Krispy Kreme’s annual pirate-themed promotion returns Sept. 19 in honor of International Talk Like a Pirate Day. On that day, customers who talk like a pirate…

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