McDonald's franchisees add consumer rewards program

October 31, 2013

Nine Omaha, Neb.-area McDonald's franchisees have partnered with PinPoint Rewards to offer the PinPoint Card, a consumer rewards program.

McDonald's outlines Sochi Olympics sponsorship plans

October 31, 2013

McDonald's began its 100-day countdown this week for the Sochi (Russia) 2014 Olympic Winter Games, and also released some information about its sponsorship…

McDonald's Canada introduces e-books through Happy Meal app

October 31, 2013

McDonald's Canada announced that it will offer books in its Happy Meals at participating restaurants for a two-week promotion starting Nov. 1, while supplies…

7 ways your restaurant's website boosts your bottom line

Add keywords to reflect your niche; this attracts new people to your restaurant through generic searches.

Sonic spices up the menu with four new offerings

October 30, 2013

Sonic Drive-In today unveiled a new lineup of spicy menu items to meet a growing consumer demand. The new lineup includes the Classic Spicy Chicken Sandwich…

Popeyes kicks off 5th annual crawfish promotion

October 30, 2013

Popeyes Louisiana Kitchen, a division of AFC Enterprises Inc., is celebrating its 5th annual Crawfish Festival through Nov. 17.

W. Va. McDonald's sells Big Macs for $100 for charity

October 30, 2013

McDonald's of Bridgeport, W. Va., has set two records this month. The restaurant, which has been in existence since 1976, was demolished in August and reopened…

Implement something unique into your restaurants

Jarrod Cooper, senior project manager at CMA, spoke on a panel about trends in restaurant architecture at the recent Fast Casual Executive Summit in New…

Burger King Q3 momentum comes from international growth

October 29, 2013

Burger King Worldwide reported financial results for Q3 earlier this week, which included strong momentum from international markets and a social lift from the…

Value meal visits up 6 percent in the past year

Deal-related traffic is keeping the industry from registering traffic losses.

Subway Canada launches Disney World Marathon campaign

October 29, 2013

Subway Restaurants of Canada has issued a new challenge to its Commit to Fit Ambassador, Carl Savard, to run the Walt Disney World Marathon presented by Cigna…

McDonald's, KFC earn points for 'simplicity'

October 28, 2013

A new report from brand strategy firm Siegel + Gale outlines the impact of simplicity on a brand's revenue, loyalty and innovation. For the purpose of the…

Jack in the Box takes late-night menu promos up a notch

October 25, 2013

To further promote its new late-night Munchie Meals menu, Jack in the Box presented "No Curfew," an event held this week at Club Nokia in Los Angeles. The…

The importance of brand rails at the Fast Casual Executive Summit

Ken Kimmel, co-founder of On the Spot Systems, a customer-satisfaction measurement company, and a former Dunkin' Donuts executive, talked to editor Cherryh…

4 restaurant marketing keys for 2014 from the Fast Casual Executive Summit

Ellen Hartman, president and CEO of Hartman Public Relations, talked to senior editor Cherryh Butler at the 2013 Fast Casual Executive Summit. Hartman…

Dunkin' Donuts outlines new loyalty program

by Alicia Kelso — Editor, QSRWeb.com

During Q3, the brand experienced all-time-high average weekly sales and product mix for the afternoon daypart.

Ben & Jerry's gives a nod to Anchorman 2 release

October 24, 2013

Ben & Jerry's has added "Scotchy Scotch Scotch" to its ice cream flavor lineup for a limited time. The flavor features butterscotch ice cream with ribbons…

College campuses a focal point of Dunkin' Donuts' growth

October 23, 2013

Dunkin' Donuts continues to grow its presence on college campuses around the country. The company's nontraditional campus footprint includes full retail…

Cheba Hut rolls out new menu

October 23, 2013

Cheba Hut "Toasted" Subs has rolled out a new menu item featuring sandwiches, salads and "Munchies" (appetizers).

Cheeseboy celebrates 1 millionth sale with food bank donation

October 23, 2013

Cheeseboy has donated $10,000 to the Greater Boston Food Bank on behalf of its Millionth Grilled Cheese Contest winner. In celebration of selling its …