Virtual restaurant network expands brand portfolio

July 21, 2021

Two Mediterranean menus, TZKI and Tza Tza Pitzas, will be the latest brands available via virtual restaurant service Nextbite come late August.

Magic Johnson, Ecolab teaming up for #TakeBackYourSocialLife

July 16, 2021

Ecolab, a provider of water, food safety and infection prevention solutions, is teaming up with Magic Johnson to launch the #TakeBackYourSocialLife campaign as…

Free Krispy Kreme doughnut dozens honor chain's 'soon-to-be' cage-free 84th birthday

July 16, 2021

Doughnut chain, Krispy Kreme won praise this week from animal protection non-profit, Lever Foundation, for committing to use only cage-free eggs and egg…

Arby's, Chick-fil-A top QSRs in local brand visibility

July 13, 2021

Local search marketing company, Chatmeter, released its latest report on the top 10 restaurant brands by online reputation and local brand visibility. The…

Online Ordering Checklist Used by Leading Restaurant Brands

There's no disputing that online ordering is a must for maximum profitability and customer experience excellence. Check out the checklist used by leading QSR…

How proximity engagement turbo-charges QSR loyalty

by Andrew Steele — CEO, LighthousePE

The mere presence of a loyalty program is no guarantee that a QSR will draw and retain customers, as such programs have now become the price of admission in…

A very 'McRewarding' Day: McDonald's kicks off its 1st loyalty program

July 8, 2021

As of today, the Golden Arches most golden customers can finally show their love for McDonald's via the MyMcDonald's Rewards program that is kicking off…

Wendy's giving away burgers, fries over next week

July 7, 2021

Wendy's is in a generous mood this July, with offers for both a free burger on Thursday, July 8, and free large fries on July 13, according to an email from…

Carl's Jr., Hardee's NFT auction turns page on 'risqué advertising past'

June 30, 2021

Carl's Jr. and Hardee's have jumped into the cryptocurrency craze by creating the brands' first so-called non-fungible token or NFT, a news release said. In…

Jollibee launches order app with free pie incentive

June 28, 2021

Jollibee is enticing customers to use its new Jollibee ordering app with a free pie incentive.

Baskin-Robbins gets 'deep' with sea creature promotion

June 28, 2021

July kicks off National Ice Cream Month, and this year Baskin-Robbins is taking an ocean plunge to pay homage to the most delectable summer treat. Dubbed…

Gimbal’s Matthew Russo explains how location-based marketing can improve services and revenue

Diners come to expect experiences that are catered to them. How can restaurants understand a diner’s context, preferences, and real-world movement to better…

KFC-Big Brothers Big Sisters partnership supports mentoring pairs

June 23, 2021

KFC has partnered with the country's biggest donor — and volunteer-supported mentoring network — Big Brothers Big Sisters of America (BBBSA), to help newly…

Little Caesars' hosting National Detroit-style Pizza Day deal

June 23, 2021

Just in case you haven't been keeping up, here's your reminder that Wednesday is National Detroit-Style Pizza Day. Detroit-based Little Caesars is honoring it…

Popeyes' LTO helping the 'I don't know' diner

June 23, 2021

Popeyes is helping customers douse the heat in its spicy chicken sandwiches with the help of frozen and chilled lemonades, launching as an LTO Thursday. The…

Former Tropical Smoothie leader named Krystal CMO

June 23, 2021

Krystal has named one of its own former marketing executives, who most recently led menu strategy for Tropical Smoothie Cafe, Alice Crowder, as its CMO…

Solving the labor crisis: How to tap into the potential of your current workforce and be an employer of choice

With vaccination rates increasing, restaurants are starting to return to a semblance of normal operations. But as The Great Return continues, a new challenge…

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McDonald's to launch 1st national rewards program

June 22, 2021

QSR superpower, McDonald's, said it is launching it's first nationwide loyalty program on July 8, although some cities are offering the so-called MyMcDonald's…

Krispy Kreme pays sweet homage to year's final 'supermoon'

June 22, 2021

The final so-called "supermoon" of the year — the Strawberry Moon — will begin its rosy reddish appearance Thursday evening and Krispy Kreme wants to put a…

Sonic asks food hackers to make its menu with competition's food

June 21, 2021

This week, Sonic has challenged a trio of TikTok food hackers to create the drive-in's menu items, only using ingredients from competing fast-food or…