McDonald's intros Spicy McNuggets with BOGO offer Sept 16

September 15, 2020

McDonald's is playing up the heat in the Spicy Chicken McNuggets the brand is introducing Sept. 16 nationally by offering its tongue-in-cheek "Spicesurance,…

Sonic offers … (wait for it) … ice

September 15, 2020

Sonic Drive-In has gained some notoriety in the annals of QSR-dom for its ice and now the brand is launching a campaign that ventures to ask, "How much will…

Dunkin's big eGift card win: A lesson for sales-seeking QSRs

by Brett Narlinger — Senior Vice President, Global Commece, Blackhawk Network

QSRs need to get on the E-train, as in eGifts. Dunkin' recently launched a campaign around this kind of product with tremendous success that spilled over into…

Gift Cards to Drive the 2020 Holiday Shopping Season

The ongoing impact of COVID-19 will likely drive a major change in our gift-giving choices this year.

White Castle intros 1st new packaging in 16 years

September 14, 2020

For the first time in 16 years, White Castle has added new packaging in the form of its Crave Clutch, a 20-slider cardboard box designed to look like those…

Hot chicken + hot deals: 2 ways QSRs are igniting 2020 sales

In this edition of the QSRweb podcast, Dave's Hot Chicken CEO Bill Phelps talks about building a brand on simple, but sizzling chicken sandwiches, while a…

Pumpkin spice is back, but will COVID-19 hinder sales?

September 9, 2020

While many traditional fall rituals like back-to-school shopping and football games have been altered this year by COVID-19, one fall tradition hasn't faltered…

Wienerschnitzel offers free chili dogs on Wiener Schnitzel Day

September 9, 2020

The U.S.-based hot dog QSR chain, Wienerschnitzel, has commandeered today's National Wiener Schnitzel Day, as its own. Although the folks who came up with this…

New Jersey virtual restaurant takes supermarket sampling to new level

by S.A. Whitehead — Food Editor, Net World Media Group

The pandemic has produced some amazing restaurant innovations, including a partnership between a New Jersey virtual restaurant and a plant-based grocery…

Taco Bell COO on navigating change: 'It's actually getting … more fun'

by S.A. Whitehead — Food Editor, Net World Media Group

Change is something every restaurateur has gotten a dose of this year, and Taco Bell Global COO Mike Grams said the brand is winning the adaptability game.

Church's Go Box targets family, value-based customers

August 28, 2020

Church's Chicken is aiming to box up the family, value-based meal business that has soared since the onset of the pandemic by launching the "Go Box."

Taco Bell rides 'Go Mobile' model to serve 1B drive-thru customers

by S.A. Whitehead — Food Editor, Net World Media Group

If there are a couple of things we've learned over the past half-year, it's that drive-thru and digital restaurant ordering are here to stay. In this interview…

Carl's Jr uses wine pairing to launch steak-burger

August 25, 2020

A good steak calls for good wine, ergo a good steakburger calls for a fine wine, too, right? Carl's Jr. won't argue, considering it has partnered with Nocking…

KFC suspends 'finger-lickin'' catchphrase globally

August 25, 2020

KFC has suspended the use of its familiar catchphrase, "It's finger-lickin' good" globally now, five months after it stopped using the wording in its ads in…

Dunkin' device helps customers 'get a grip'

August 21, 2020

Dunkin' is giving its customers a way to get a grip during the challenges of this pandemic, thanks to its partnership with PopSockets, which makes knobby…

Optimize Technology to Deliver Better Customer Loyalty & Engagement

When it comes to driving loyalty and increasing profitability through customer relationships, here are four technology-driven tactics imperative to a…

DoorDash, NBA partner to promote Black-owned restaurants

August 17, 2020

DoorDash and the National Basketball Association have signed a multiyear marketing partnership to make the third-party delivery platform the official delivery…

KFC donates to teachers as school restarts

August 13, 2020

KFC will donate 1 million pieces of chicken to KFC restaurants across the country to celebrate teachers who are returning to the classroom, whether virtually…

Wendy's all-out 4 for $4 deal push

August 13, 2020

Between its partnership with a popular navigation app and its spicy chicken sandwich LTO, Wendy's is pulling out all the stops to promote its 4 for $4 meal…

White Castle as 'white knight' to bummed-out cocktail lovers

August 11, 2020

White Castle is painting itself as a bit of a "white knight" to bar and restaurant customers who are bummed out about their favorite drinking spots closing…