Marketing News & Media
White Castle offers free meals for federal workers, 'slider detante' for nation
January 25, 2019
White Castle is hoping to both ease the financial pains of paycheck-less federal workers and be a point of unification for Congress and President Trump during…
read nowTaco Bell's 'star' Nacho fries return with movie trailer in tow
January 24, 2019
Nacho fries may go down in QSR history as one of the biggest menu item introductions in history, following iits debut last year at this time. Now they've…
read nowApple Pay coming to Taco Bell, Jack in the Box
January 23, 2019
Apple has added several partners to its Apple Pay service, including quick service chains Taco Bell and Jack in the Box, which means the mobile payment…
read nowWhite Castle intros a truly 'gobble-able' slider
January 23, 2019
Sandwich lovers in the U.S. also love their turkey meat, so perhaps it was fate that sparked White Castle to create a slider devoted almost entirely to our…
read nowControversial McDonald's Taiwan YouTube ad removed
January 22, 2019
McDonald's has apologized and removed a December Egg McMuffin ad from YouTube after a two-second clip of video in it sparked a Chinese protest by those who…
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More time, more money, more insight: How supply chain apps can ease inventory headaches
by Andrew Rosenbloom — Director of Marketing, Consolidated Concepts
Inventory and problem-spotting as you go, massive time and money savings, and just maybe a restaurant staff mood-improving makeover: These are some of the…
read nowWhite Castle slides into 2 more years as US luge sponsor
January 21, 2019
Billing itself as one of the nation's "two foremost slider experts," White Castle has partnered with USA Luge for a two-year extension of the brand's status as…
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Taking a chopped salad QSR on the road: Chop Stop CEO talks brand expansion
by S.A. Whitehead — Food Editor, Net World Media Group
Can a meat-and-potatoes guy’s chopped salad QSR survive outside of Southern California? Podcast spotlight interviewee Mark Kulkis is convinced of that fact as…
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What the Trump Clemson feast teaches brands about riding a politically charge media wave
by S.A. Whitehead — Food Editor, Net World Media Group
How best can a brand capitalize on a potentially media event, like the Trump-Clemson White House feast this week, without getting blasted for the wrong…
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Taco Bell brings back chain's most successful LTO, Nacho fries
January 17, 2019
Taco Bell's said its Nacho fries, first launched last January, have been the brand's biggest new menu item to date. In fact, the chain told Motley Fool it…
read nowMcDonald's McCafe adds some caffeinated incentive to 'Ditch your Resolution' day
January 17, 2019
McDonald's retail coffee product, McCafé at Home is working with actor, Mark Consuelos to launch the brand's Brew Happier Mobile, an interactive experience…
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QSR digital signage decision-making: 8 key queries for your vendor
by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator
A good vendor should be able to answer these questions regarding a digital signage deployment.
read nowMcDonald's loses a Big (Mac) one in the EU
January 16, 2019
McDonald's said it will appeal a European Union case ruling this week against its trademark use of the Big Mac, which includes the famous "two all-beef…
read nowWhite Castle Valentine's Day reservations open with 1st delivered 'Love Castle'
January 16, 2019
Pucker up gents. Slip into your slipperiest lip gloss, ladies. It's time to slip into a few sliders for Valentine's Day next month. With more than 30,00…
read now'What ya' got for me?': Rewards drive QSR competitive supremacy
January 16, 2019
When it comes to customer love, QSRs that put forth the offers stand to bring forth the most customers, according to a Publishers Clearing House Media Division…
read nowWelcome to the White House, Tigers ... D'you want fries with that?
January 15, 2019
QSRs including Wendy's, Burger King and McDonald's got some presidential afterglow Monday when President Donald Trump chose their fare as the "selection of the…
read nowSubway expands marketing, data platform to UK, Ireland, Canada
January 15, 2019
Subway is expanding its license with Mobivity Holdings Corp. to bring print ads, data aggregation and insight engine to restaurants in Canada, Ireland, and the…
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Top tech execs say voice, near-me searches will soar in 2019
by Cherryh Cansler — Editor, FastCasual.com
This year's top restaurant tech trends are all about meeting the customer at the time and the place of his or her choice. Restaurant brands that point their…
read nowBuy a Subway kids meal milk, give 10 meals to those in need
January 9, 2019
Friday, Jan. 11, is National Milk Day, for all not in the know, and Subway is using the date to join with the dairy farm, Shamrock Farms and the Feeding…
read nowTaco Bueno gives free burritos this National Bean Day
January 8, 2019
Yes, there is a National Bean Day and yes, this Tuesday, Jan. 8, is it. So rent a copy of "Blazing Saddles" for its infamous bean-centric campfire scene and…
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