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Marketing News & Media

Wendy's offers up 2019 version of 'cheeseburger, cheeseburger, cheeseburger'

February 4, 2019

Saturday Night Live immortalized the cheeseburger in 1978 through the antics of its 'Cheeseburger, cheeseburger, cheeseburger' skit and now Wendy's is getting…

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Squaring the square: White Castle VP tells how brand develops new slider spin-offs

In this podcast, White Castle Vice President Jamie Richardson tells how the brand keeps innovating on that famous little square of beef, while Blockchain Tech…

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Jack in the Box has something for fans who feel that day-after-Super-Bowl cold coming on

February 1, 2019

Jack in the Box said it has research that shows an estimated 13.9 million employees called in sick the Monday after Super Bowl last year, so it has coined a…

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A&W ... er AW ... gets a little 'and-sy' over logo

January 31, 2019

As the brand turns 100 this year, A&W Restaurants is lightening up a bit by losing its logos ampersand, at least for a while. The root-beer-renowned chain…

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If your QSR ever considered kiosks, or maybe especially if it didn’t, read on

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Self-serve kiosks were dominant at this year's National Retail Federation Big Show earlier this month. The options ran the gamut in this realm, from AI and…

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KFC gets big on 'Littles'

January 30, 2019

KFC is getting big on its 'littles', Chicken Littles, with its newest LTO. A news release said customers can get two orders of Chicken Littles for $3, as…

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Smashburger franchisee to reveal how mobile marketing led to increased sales

January 29, 2019

Standing out and attracting a greater share of customers is a never-ending challenge for all QSR and fast casual restaurants. And a couple of circumstances — a…

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Dairy Queen goes all 'Ghirardelli' for Cupid

January 29, 2019

Dairy Queen is gearing up for that day of love, Valentine's Day, just about two weeks off now. The brand plans a pair of love-inspired soft-serve treats…

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Chick-fil-A uses data in new, faster, results-producing way

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Chick-fil-A is using interactive data visualization technology to make better, faster decisions in its ongoing efforts to boost both revenue and customer…

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Sonic LTO melts away winter chills

January 28, 2019

Sonic is bringing some warmth, with a touch of creamy cold into winter, with its hot Oreo and Cinnabon Cinnasnacks a la mode desserts. The LTOs include the…

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Wendy's gives away 'Baconators' with $10 DoorDash delivery order thru Feb. 4

January 28, 2019

Wendy's is offering a free Baconator and DoorDash delivery with $10 purchases through Feb. 4 for customers that use the code FREEBACONATOR, according to a…

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White Castle offers free meals for federal workers, 'slider detante' for nation

January 25, 2019

White Castle is hoping to both ease the financial pains of paycheck-less federal workers and be a point of unification for Congress and President Trump during…

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Taco Bell's 'star' Nacho fries return with movie trailer in tow

January 24, 2019

Nacho fries may go  down in QSR history as one of the biggest menu item introductions in history, following iits debut last year at this time. Now they've…

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Apple Pay coming to Taco Bell, Jack in the Box

January 23, 2019

Apple has added several partners to its Apple Pay service, including quick service chains Taco Bell and Jack in the Box, which means the mobile payment…

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White Castle intros a truly 'gobble-able' slider

January 23, 2019

Sandwich lovers in the U.S. also love their turkey meat, so perhaps it was fate that sparked White Castle to create a slider devoted almost entirely to our…

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Controversial McDonald's Taiwan YouTube ad removed

January 22, 2019

McDonald's has apologized and removed a December Egg McMuffin ad from YouTube after a two-second clip of video in it sparked a Chinese protest by those who…

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More time, more money, more insight: How supply chain apps can ease inventory headaches

by Andrew Rosenbloom — Director of Marketing, Consolidated Concepts

Inventory and problem-spotting as you go, massive time and money savings, and just maybe a restaurant staff mood-improving makeover: These are some of the…

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White Castle slides into 2 more years as US luge sponsor

January 21, 2019

Billing itself as one of the nation's "two foremost slider experts," White Castle has partnered with USA Luge for a two-year extension of the brand's status as…

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Taking a chopped salad QSR on the road: Chop Stop CEO talks brand expansion

by S.A. Whitehead — Food Editor, Net World Media Group

Can a meat-and-potatoes guy’s chopped salad QSR survive outside of Southern California? Podcast spotlight interviewee Mark Kulkis is convinced of that fact as…

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What the Trump Clemson feast teaches brands about riding a politically charge media wave

by S.A. Whitehead — Food Editor, Net World Media Group

How best can a brand capitalize on a potentially media event, like the Trump-Clemson White House feast this week, without getting blasted for the wrong…

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