Marketing News
McDonald's 'misunderstood' spoon can net customers free McFlurry
April 27, 2021
McDonald's admits its oh-so-straw-like McFlurry spoon has a problem as customers confuse it for a straw, much to their frustration, given the utensil is…
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It's back: Strawberry glaze doughnuts at Krispy Kreme
April 26, 2021
For the second year in a row, Krispy Kreme is offering two strawberry glazed doughnuts, with one filled with strawberry cream filling.
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White Castle offers free sweet to vaccinated customers
April 23, 2021
White Castle is donating a sweet treat to customers vaccinated against the COVID-19 virus.
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Taco Bell testing plant-based Cravetarian taco
April 22, 2021
Taco Bell is advancing its plant-based food strategy with a pilot test of a plant-based protein made from a pea/chickpea blend.
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Global Franchise Group debuts ghost kitchen with partner CloudKitchens
April 20, 2021
Global Franchise Group is partnering with CloudKitchens on its first ghost kitchen which is opening today as a remote Round Table Pizza in Los Angeles…
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Performance Food Group becomes Church’s Chicken exclusive foodservice distributor
April 19, 2021
Performance Food Group Co., which owns Vistar, has become the exclusive distributor for Church's Chicken in the U.S., according to a press release.
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White Castle lets 'them eat cake'
April 6, 2021
While people might get less vocal about their age as they get older, QSRs flaunt their longevity, and in the case of White Castle this year is a milestone…
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Checkers & Rally's' Mother Cruncher gets bacon-ified
April 5, 2021
Checkers & Rally's is adding candied bacon to its entry in the chicken sandwich wars — the Mother Cruncher — from now through May 16, according to a news…
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Value central to Wendy's Biggie Bag promo
April 5, 2021
Wendy's is bringing back its Bacon Double Stack burger as the starring attraction in its $5 Biggie Bag promotion that is focused on providing a value-based…
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DoorDash, Mastercard team up on expanded cardholder benefits
April 2, 2021
Delivery service, DoorDash is partnering with Mastercard to offer World and World Elite Mastercard cardholders complimentary DashPass benefits, according to a…
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McDonald's stock offers boost spend 120%, study says
March 31, 2021
It might be wise for restaurateurs to put stock in … well … stock. That's according to a two-year study run by fractional stock reward company, Bumped, to…
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Del Taco, Crys P say 'Del Yeah' with latest chicken offerings
March 26, 2021
Del Taco is adding a new addition to its answer to the QSR chicken wars, bringing the total number of crispy chicken items introduced since last July to 11…
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Wendy's expands chief comms officer role
March 24, 2021
Wendy's is expanding the responsibilities of its chief communications officer to include not just communications for the brand, but also quality assurance…
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Sonic swag fits states' personalities to a 'T'
March 24, 2021
Though QSR chains strive for consistency of product and service regardless of location, Sonic Drive-In's latest merchandise selection celebrates the rich…
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Easter: When White Castle sliders come on 'bunnies'
March 23, 2021
White Castle wants to be a part of Easter celebrations this year, since many families will be convening for the first time in a couple of years, due to…
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Krispy Kreme, Dunkin' launch free doughnut deals
March 22, 2021
Free doughnuts are the order of the day at two of the biggest QSR doughnut brands — Krispy Kreme and Dunkin'.
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Smokey Bones, virtual brands name marketing lead
March 18, 2021
Smokey Bones — which operates the casual dining restaurant of the same name as well as two virtual kitchen brands — The Wing Experience and The Burger…
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White Castle's AR packaging aims to 'really move' customers
March 16, 2021
With 100 straight years in business behind it as of March 10, White Castle is celebrating its longevity with a nod toward the future. The Columbus, Ohio-based…
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Tim Hortons pumps $80M into Canadian system enhancements
March 16, 2021
Tim Hortons will supercharge advertising, boost menu improvements around product quality and enhance the digital customers experience of the chain in Canada…
read nowWing Experience, Smokey Bones via for March Madness diners dollars
March 15, 2021
The first game of March Madness gets underway Thursday and plenty of QSRs are primed to take advantage of the TV-watching party needs of fans everywhere. At…
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