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Marketing News

Dunkin' gives Girl Scout cookie-lovers something to 'dunk in'

December 11, 2018

It's December  and you know what that means, right? The Girl Scout cookies are coming, of course, and in just a few weeks. In tribute to that fact, Dunkin' is…

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Los Angeles Dunkin' promotion puts Starbucks in the crosshairs

December 11, 2018

It's no secret that Greater Los Angeles is one heated QSR market, so it might be little surprising that Dunkin' is resorting to some pretty tricky tactics to…

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Roy Roger's promo puts the spurs to year-end sales

December 7, 2018

Roy Rogers is hoping to prod its end-of-year sales this year with its "12 Days of Roy's" promotion, Dec. 10-21, when the chain will offer food and beverage…

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Pizza Hut to acquire digital ordering service

December 5, 2018

Pizza Hut has agreed to buy online ordering software and service provider, QuikOrder, as part of one of Pizza Hut's largest acquisitions to date, though terms…

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Subway gets its garlic on

December 5, 2018

Subway is getting its garlic on, by launching its ultimate cheesy garlic bread covered in butter, roasted garlic, Parmesan and shredded mozzarella. Now…

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Chick-fil-A 'pops up' for Army-Navy football game

December 5, 2018

Chick-fil-A is now an official associate partner of the 119th Army-Navy Game, taking place this Dec. 8 in Philadelphia, where the brand will erect a pop-up…

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Subway puts a 'mint' into National Cookie Day LTO

December 4, 2018

It's National Cookie Day this Tuesday, Dec. 4, for all those who failed to note the "Hallmark holiday" on their calendars. For this year's holiday during the…

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Subway Fresh Fit Kids meals come with pass to 'Mary Poppins Returns'

November 30, 2018

Subway and Disney have paired up to give all those who buy one of Subway's Fresh Fit For Kids meals an approximate $11 children's movie ticket at no charge to…

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Renowned designer creates White Castle holiday mugs

November 30, 2018

White Castle has again tapped into the creative powers of unisex clothing line designer Telfar Clemens, this time to give the chain a very classic-looking…

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Cyber-criminals access Dunkin's DD Perks accounts

November 30, 2018

Dunkin's wildly popular DD Perks mobile order and pay app has been targeted by cyber-thieves, who the brand said may have gotten hold of some usernames, first…

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Wendy's extends $1 fries through holidays

November 30, 2018

Under the heading of "If it works, keep doing it," Wendy's said today it's extending its $1 Any Size Fry offer until Dec. 26, guaranteeing the chain some…

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Smashburger franchisee's big mobile marketing 'smash hit'

November 29, 2018

Smashburger franchise owner, Regrub Inc., is using ShopAdvisor’s mobile marketing system to draw new customers and expand customer engagement. So far the…

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Church's CMO moves to same role at El Pollo Loco

November 27, 2018

El Pollo Loco has named former Church's and Texas Chicken CMO Hector A. Muñoz as the Mexican chicken-centered brand's chief marketing officer, beginning Dec.

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Announcing the 1st Mexican QSR wrapping paper wars

November 26, 2018

Regardless what gift-giving holiday customers celebrate, at least two Mexican QSR brands hope the givers will wrap their presents in food-emblazoned paper from…

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Taco Bell lets out a big 'peal' to announce big deal in London

November 20, 2018

Taco Bell rang its way into London Monday to alert the city's bewildered residents that the brand will open its first store in the British metropolis on…

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KFC partners with Japanese fashion label on clothing line

November 16, 2018

Kentucky Fried Chicken is collaborating with fashion designer, Nigo's Human Made imprint, to give an extra crispy twist to the Japanese label.

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Burger King cuts itself a slice of Black Friday shopping pie

November 16, 2018

Burger King takes home this week's prize for "creative use of internet advertising" with its new promotion designed to do just that, while simultaneously…

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American Dairy Queen kicks off 'hangry' social media campaign

November 14, 2018

The DQ system is launching three DQ deals connected with a social media campaign to find the so-called "hangriest" people during peak hours for those who are…

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Online search results put Chick-fil-A at top of franchise heap

November 14, 2018

Chick-fil-A is the nation's most popular franchise when it comes to Google search, according to research conducted by equipment sale website…

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Dippin' Dots-Doc Popcorn menu puts pop in the dots

November 14, 2018

Sister brands Doc Popcorn and Dippin' Dots are partnering on co-branded ice cream sundae creations at their co-branded retail stores and it marks the first…

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