Marketing News
Carvel kicks off milestone celebration with free ice cream
April 23, 2014
Carvel is kicking off its summer-long 80th anniversary celebration with Free Cone Day May 1 from 3-8 p.m. Participating Carvel shoppes will treat guests to a…
read nowTaco John's trying to raise brand awareness with Flamin' Hot Cheetos Burrito
April 23, 2014
The Flamas Doritos Locos Taco isn't the only hot combination in the Mexican QSR space anymore. Taco John's has also teamed up with PepsiCo's Frito-Lay division…
read nowAuntie Anne's recognized for philanthropic programs
April 23, 2014
Auntie Anne's Inc. has been named as the Pennsylvania state winner for the Restaurant Neighbor Award, presented by the National Restaurant Association…
read nowCarl's Jr. hits on sweet/salty trend with new dessert
April 23, 2014
Carl's Jr. has introduced the new Sea Salt & Caramel Shake, featuring the brand's signature hand-scooped vanilla ice cream blended with caramel syrup and…
read nowKrispy Kreme plans BOGO promotion
April 22, 2014
Krispy Kreme is bringing back its Hero Appreciation Day deal April 28. On that day, guests who purchase a dozen doughnuts will get a dozen Original Glazed…
read nowWhite Castle breaks into single-serve coffee market
April 22, 2014
White Castle's medium roast coffee is now available in single-serve coffee cups.
read nowChick-fil-A commits six-year agreement with ESPN
April 22, 2014
Chick-fil-A is the first College Football Playoff bowl sponsor to announce a new agreement with ESPN. Also this week, the chain announced its Chick-fil-A Bowl…
read nowCulver's Pub Burger LTO lifts cheeseburger category by double digits
April 22, 2014
Culver's has brought back its Pepper Grinder Pub Burger for a limited time and has introduced a new TV spot for the occasion. The burger, which will be…
read nowKFC's brings back Double Down, claims 'bread is dead'
April 21, 2014
KFC's Double Down sandwich, which features two Original Recipe chicken filets in lieu of a bun, has returned to the U.S. menu for a limited time.
read nowConsumer demand increasing for proteins
April 21, 2014
Consumers are saying they want more protein in their diets, however a majority — 71 percent — don't know the recommended daily amount they should be eating.
read nowWendy's debuts short film to promote new premium sandwich
April 21, 2014
Wendy's today announced its newest premium offering — a Tuscan Chicken on Ciabatta sandwich. The sandwich includes a toasted artisan ciabatta bun, homestyle…
read nowIntegrated marketing expert to keynote Fast Casual Executive Summit
April 18, 2014
Marketing guru Jeff Fromm, executive vice president of Barkley advertising agency and co-author of "Marketing to Millennials," will keynote the ninth annual…
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Checkers/Rally's extend ice cream promotion after initial success
April 18, 2014
Checkers and Rally's Restaurants Inc. will host a second Free Cone Day promotion April 27 at their northern market locations, following the success of their…
read nowPhilly Pretzel Factory plans to give away 1 million free pretzels
April 17, 2014
In celebration of National Pretzel Day, April 26, Philly Pretzel Factory will give away a free pretzel to guests at all 135-plus units on that day. This is the…
read nowJersey Mike's charity fundraiser nets record $2.1M
April 17, 2014
Jersey Mike's Subs announced today it raised an unprecedented $2.1 million for its 4th annual Month of Giving campaign, which ran through March.
read nowDemand for chicken prompts Burger King to extend Big King line
April 17, 2014
Burger King's Big King sandwich is now available with. The newest Big King includes two chicken patties, American cheese, lettuce, pickles, onions and the…
read nowRegistration now open for free webinar: 'Integrating mobile apps with traditional marketing'
April 17, 2014
For many restaurants, having a branded mobile app is fairly new and is often underutilized or forgotten when planning traditional marketing campaigns. This…
read nowSocial Integration launches reputation management platform for businesses
April 16, 2014
Social Integration has launched a single-point solution to help brands create, manage and monitor social activities. The centralized web platform caters to…
read nowB2C mobile messaging company adds Apple Passbook platform
April 16, 2014
Outspoken, a B2C mobile messaging company, announced the expansion of its mobile marketing platform to support Apple's Passbook application.
read nowNRA's Marketing Executive Group conference to focus on better branding
April 16, 2014
The National Restaurant Association's Marketing Executives Group will host its annual spring conference, May 14-16, at the Westin Michigan Avenue in Chicago…
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