Marketing News
McDonald's set to launch Fish McBites nationally
December 28, 2012
McDonald's announced its intention to launch Fish McBites nationally via its Twitter page earlier this week. The product has been in test since early 2012 in…
read nowDairy Queen woos chocoholics with January Blizzard
December 26, 2012
Dairy Queen has announced its January Blizzard of the Month flavor — Chocolate Candy Shop.
read nowBurger King headquarters donates $40K for low-income students
December 24, 2012
Employees from Burger King Worldwide headquarters in Miami spent the last few weeks of the year collecting donations for Toys for Tots, working with Habitat…
read nowDunkin' Brands, Eli Manning team up to help Sandy victims
December 24, 2012
Dunkin' Donuts held a charity brunch with New York Giants quarterback Eli Manning last week that raised approximately $90,000 to support ongoing Hurricane…
read nowWendy's signs Dick Vitale for Baconator campaign
December 21, 2012
Dick Vitale, known for his colorful basketball commentary on ESPN, has been signed by Wendy's to push its Baconator and Son of Baconator burgers.
read nowDairy Queen picks Barkley as new AOR
December 21, 2012
American Dairy Queen Corporation (ADQ) has named Barkley as its new advertising agency of record after a four month formal agency review.
read nowKrispy Kreme app generates 42 million searches in first year
December 20, 2012
Krispy Kreme is celebrating the first anniversary of its Hot Light App, which launched Dec. 19, 2011. Since it came on the market, the mobile app has generated…
read nowCinnabon sends care packages to deployed troops
December 19, 2012
Cinnabon Inc. raised more than $56,000 during its month-long fundraiser for partner Operation Gratitude. The effort is part of Cinnabon's third annual "Hugs…
read nowWendy's supporting foster children through sponsorship, Twitter
December 19, 2012
To support children in foster care, Wendy's is sponsoring CBS Television Network's 14th Annual "A Home for the Holidays," a program focused on stories from…
read nowTaco Bell introduces two products to the value menu
December 19, 2012
Taco Bell has announced the introduction of two national products — the 99-cent Loaded Grillers and the Variety Taco 12 Pack — to the brand's value menu.
read nowDunkin' Donuts Twitter contest focuses on holiday fashion
December 19, 2012
Dunkin' Donuts has launched its HoliDDay Fashions Twitter & Instagram contest, inviting people to send photos of themselves in their favorite holiday garb…
read nowJack in the Box offers Chicken Nugget promotion
December 18, 2012
For a limited time beginning today, Jack in the Box is offering its 20-piece Chicken Nuggets for the promotional price of $4.99, plus tax.
read nowCarvel makes donation for Hurricane Sandy relief efforts
December 18, 2012
Carvel Ice Cream has donated $50,000 to the American Red Cross for Superstorm Sandy relief efforts. The funds raised support the ongoing Red Cross response to…
read nowTim Hortons launches Random Cups of Kindness campaign
December 17, 2012
Tim Hortons' "Random Cups of Kindness" campaign begins today and runs through Dec. 22. During the promotion, thousands of randomly selected guests at more than…
read nowMcDonald's Happy Meal promotion features Moshi Monsters
December 13, 2012
Starting Dec. 14, Moshi Monsters will be featured as the McDonald's Happy Meal promotion throughout North America. The program will give fans a chance to…
read nowJersey Mike's plants flag in Nebraska
December 13, 2012
Jersey Mike's Subs opened its first restaurant in Nebraska this week, marking the chain's 32nd market. The new restaurant is located in Lincoln and is operated…
read nowCarl's Jr. same-store sales up nearly 6 percent
December 12, 2012
CKE Restaurants Inc., parent company of Carl's Jr. and Hardee's brands, announced its third fiscal quarter financial results, ended Nov. 5.
read nowRestaurant promotions mark 12.12.12
December 12, 2012
Because today's date — 12.12.12 — is the last major numerical date using the Gregorian or Christian calendar until Jan. 1, 3001, some restaurant brands are…
read nowBurger King extends Whopper promotion
December 12, 2012
Due to popular demand, Burger King is bringing back its 55-cent deal in honor of the Whopper's 55th anniversary. From Dec. 13 to Dec. 16, customers who…
read nowCold Stone Creamery launches catering program
December 12, 2012
Cold Stone Creamery has launched a new catering program at select locations nationwide. The new catering service includes five new miniature novelties — Cake…
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