Marketing News
Burger King, Pepsi launch soccer promo in Latin America
November 16, 2012
Burger King Worldwide announced a partnership with La Liga BBVA, the top professional division of the Spanish football league, and Pepsi to launch a promotion…
read nowArby's stokes 'sandwich war' fire
November 16, 2012
Arby's has added a new component to its ad campaign featuring New York City police detective Bo Dietl.
read nowGreen Burrito adds chicken taquitos to snack lineup
November 15, 2012
Green Burritos at co-branded Carl's Jr. restaurants are now featuring new chicken taquitos. The Mexican dish features charbroiled chicken rolled into a…
read nowBaskin-Robbins' Turkey Cake is back in stores
November 13, 2012
Baskin-Robbins is once again offering its Turkey Cake and new Turkey Leg individual novelty, now available at participating locations nationwide.
read nowYogurtland's Yuletide promotion will benefit Sandy relief
November 13, 2012
Yogurtland has launched its third annual Yuletide Yumminess promotion, a holiday celebration that includes 12 frozen yogurt flavors and will support for…
read nowCinnabon president goes undercover for reality show
November 13, 2012
Cinnabon Inc. president Kat Cole will be featured on the CBS reality series "Undercover Boss" at 8 p.m. EST Thursday.
read nowCarvel pledges money for Hurricane Sandy relief
November 13, 2012
Carvel Ice Cream has teamed up with the American Red Cross to raise money for Hurricane Sandy relief efforts. On Nov. 15 participating Carvel Shoppes will host…
read nowPopeyes selects Envysion as video provider
November 13, 2012
Envysion Inc., a Managed Video as a Service (MVaaS) provider, announced that Popeyes Louisiana Kitchen has completed deploying the company's Envysion Insight…
read nowBurger King selling Cinnabon rolls for $1
November 12, 2012
Burger King is giving customers Cinnabon Minibon Rolls for just $1 through Nov. 18. The bite-sized, hot rolls are made with cinnamon and covered in a rich…
read nowMcDonald's Canada launches McCafé retail line
November 9, 2012
McDonald's has introduced the McCafé Premium Roast take home coffee line, available for purchase only at participating McDonald's restaurants in Canada.
read nowPanda Express launches fundraiser for Hurricane Sandy relief
November 9, 2012
Panda Restaurant Group Inc. will host fundraising efforts to assist with disaster relief for those affected by Hurricane Sandy. The company has committed to…
read nowAmerican Idol steps into spotlight for Bojangles' new marketing campaign
November 9, 2012
Bojangles' has announced a new partnership with country music star and American Idol winner Scotty McCreery.
read nowDunkin' Donuts mobile app now features discounts, promotions
November 8, 2012
Dunkin' Donuts today updated its mobile app to enable users to receive mobile offers, which are for special discounts and promotional offers on the brand's…
read nowWienerschnitzel rolls out chili cheese tamales
November 8, 2012
Wienerschnitzel has added new chili cheese tamales to the menu for a limited time. They are loaded with shredded beef and topped with Wienerschnitzel's…
read nowDunkin' Donuts expands self-serve model in South Carolina
November 8, 2012
Dunkin' Donuts announced today that existing franchisee George Ross, chief executive of Coastal Franchising LLC, has partnered with Hess Corporation to own and…
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Taco Bell unveils dessert menu
November 7, 2012
An addition to the new Cantina Bell menu is being tested in North Carolina.
read nowRestaurants try to balance Millennial trends with other segments
November 7, 2012
According to a new report from market research firm Technomic, restaurant operators are increasingly tasked with making a connection to the influential…
read nowTraffic, ticket growth reported by Burger King franchisee
November 7, 2012
New York-based Carrols Restaurant Group Inc. announced its Q3 results ended Sept. 30, which included an 87.1 percent jump in restaurant sales, lifted by its…
read nowBaskin-Robbins crowdsourcing for next ice cream flavor
November 6, 2012
Baskin-Robbins has kicked off its third annual Create Baskin's Next Favorite Flavor Contest, which invites guests to create an original ice cream flavor using…
read nowWendy's new contest geared toward Hispanic market
November 6, 2012
Wendy's kicked off its "Wendy's Secret Sandwich" contest this week, which includes a grand prize trip for two to see reggaeton and pop Latino musician Tito El…
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