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Marketing News

Krispy Kreme's mobile app includes Hot Now alerts

December 26, 2011

Fans of Krispy Kreme Doughnuts know that when the "Hot Now" sign glows, it's time for hot Original Glazed doughnuts. Now, those fans can utilize a new mobile…

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Dairy Queen's Miracle Treat Day raises $5 million-plus

December 26, 2011

The Dairy Queen system raised more than $5 million to support Children's Miracle Network Hospitals during the 6th Annual DQ Miracle Treat Day, held in August.

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Great American Cookies seeking American love stories

December 20, 2011

Great American Cookies has launched its inaugural search for the "Great American Love Story" just in time for Valentine's Day.

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McDonald's co-op selects new social media agency

December 20, 2011

SHIFT Communications has been selected as the social media and public relations agency of record by McDonald's MAC Inc. Co-op -- the regional McDonald's…

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Student earns $20K KFC scholarship from Twitter photo

December 20, 2011

The sixth annual KFC Colonel's Scholars Program has awarded a grand prize winner a $20,000 scholarship based on a single photo shared via Twitter.

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Dunkin' Donuts holiday promotion benefits veterans

December 20, 2011

Pittsburgh area Dunkin' Donuts restaurants are hosting the Great American Dunkin' Donuts Holiday Gift Exchange to benefit the local chapter of the Vietnam…

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Captain D's acquires 65-unit Grandy's chain, names new agency

December 19, 2011

Captain D's has announced its acquisition of Grandy's, a 65-unit breakfast, lunch and dinner chain based out of Dallas.

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Keyser Retail Solutions launches new QSR drive-thru signage

December 19, 2011

Keyser Retail Solutions (KRS), has launched the Impulse Zone Mini Duo and Mini Trio, two new drive-thru signage products specifically created for the…

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Arby's doubles goal for No Kid Hungry campaign

December 18, 2011

The Arby's Foundation has contributed more than $2 million to the No Kid Hungry Campaign, a national effort to end childhood hunger in America. The recent…

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Popeyes CMO promoted to chief global brand officer

December 18, 2011

In a continued effort to spread the Popeyes Louisiana Kitchen brand positioning globally, Richard H. Lynch, former chief marketing officer, has been promoted…

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Jersey Mike's participates in Wreaths Across America

December 15, 2011

Jersey Mike's Founder & CEO Peter Cancro, along with team members and franchisees, laid wreaths for the fallen at Arlington National Cemetery in…

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Yogurt Mountain opens 40th store

December 15, 2011

Yogurt Mountain LLC has opened its 40th store. The new location is in Huntsville, Ala., marking its 9th in the state.

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McDonald's hosts global singing competition for employees

December 15, 2011

McDonald's is hosting a global singing competition among its employees that will award the winner an opportunity to win $25,000, appear in a commercial for the…

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Dunkin' Donuts hosts holiday Twitter contest; opens 10,000th restaurant

December 14, 2011

Dunkin' Donuts is wrapping up the holiday season with its second annual #DressDD Holiday Sweater Twitter Contest.

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Study shows improvements in food advertising to kids

December 14, 2011

The Council of Better Business Bureaus (CBBB) launched the Children's Food and Beverage Advertising Initiative (CFBAI) five years ago with 10 charter companies…

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Taco John's new wings provide sales bump

December 13, 2011

Taco John's recently launched TJ Baja Boneless Wings have provided the quick-service chain with a sales boost, according to Renée Middleton, vice president of…

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Papa Gino's selects new agency of record

December 13, 2011

Dedham, Mass.-based Papa Gino's Inc. has selected Allen & Gerritsen (a&g) as its advertising agency of record, effective immediately.

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White Castle hosting Breakfast with Santa

December 12, 2011

More than 370 participating White Castle locations are hosting Breakfast with Santa from 8 to 10:30 a.m. on Dec. 17. This is the first year for the event.

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McDonald's new coffee promotions geared toward college crowd

December 12, 2011

McDonald's has partnered with CampusLive to leverage its Surge Marketing platform to engage the college market and drive awareness in select locations in New…

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Church's Chicken hosts Joyful Noise movie sweepstakes

December 11, 2011

Church's Chicken is partnering with Alcon Entertainment and Warner Bros. Pictures to celebrate the upcoming new film, Joyful Noise starring Dolly Parton and…

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