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Mexican News & Media

Del Taco launches bilingual marketing to kids

July 24, 2006

AdWeek: Del Taco is embracing its Spanish speaking customers with what is likely a first among major quick-service restaurant chains: a bilingual premium in…

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Yum reports modest 2Q

July 19, 2006

LOUISVILLE, Ky. — Yum! Brands reported a good second quarter for the period ended June 17, 2006.   Worldwide system same-store sales increased 2 percent.   In…

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Taco Bell tops franchisee list

July 16, 2006

MINNEAPOLIS — According to the Monitor 200 rankings, released by the Restaurant Finance Monitor, Taco Bell, Burger King and Applebee's were the most popular…

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El Pollo Loco hires renowned chef

July 5, 2006

IRVINE, Calif. — El Pollo Loco Inc. brought aboard 20-year culinary veteran Jonathan Rogan as the manager of culinary development. Rogan will be the first in…

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Taco John's cowboy monkeys set for TV

June 22, 2006

CHEYENNE, Wyo. — Taco John's mascot Whiplash will be joined by two other cowboy monkeys in the chain's latest TV spots.   "Taco John's customers tell us…

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Yum domestic comps flat for Q2

June 21, 2006

LOUISVILLE, Ky. — Yum! Brands second-quarter same-store sales at domestic stores were flat while overseas stores saw a major increase.   U.S. blended…

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Taco Bell adds diamond ring to Chalupa offering

June 12, 2006

LAS VEGAS — Taco Bell is pairing its Ultimate Chalupa with a 2-carat diamond engagement ring valued at $14,000. The company is promoting the pairing as the…

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Taco Bell giving away $1 million at All-Star Game

June 6, 2006

IRVINE, Calif. — Taco Bell, the official quick-service restaurant of MLB, announced it will offer one lucky fan the chance of a lifetime: to take the field on…

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QSRs are not ready for self service

May 31, 2006

Chicago Tribune: Shoppers can buy gas, check in for a flight or scan their own groceries without the help of a clerk, but the self-serve kiosks…

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Store size: Bigger isn't always better

In an age of colossal steaks, cavernous SUVs and four-person families nesting in 6,000 square-foot mini-mansions, some believe bigger is better. But in the day…

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El Pollo Loco reports 11.4% same-store increase

May 14, 2006

IRVINE, Calif. — EPL Intermediate Inc., parent company of El Pollo Loco Inc. reported results for its quarter ended March 29, 2006.   Comparable-store sales…

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El Pollo Loco files with SEC

May 8, 2006

IRVINE, Calif. — El Pollo Loco Holdings Inc. has filed a registration statement with the U.S. Securities and Exchange Commission relating to a proposed…

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Yum! Brands debuts network T.V. advertising

May 3, 2006

LOUISVILLE, Ky. — Yum! Brands Inc., the parent of KFC, Taco Bell, Pizza Hut, Long John Silver's and A&W Restaurants, announced that it will debut its…

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Gas prices take a bite of profits

April 30, 2006

SanDiego.com: Record gas prices will likely take a bite out of profits at Jack In The Box and other fast-food chains, at least if history is a guide.

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Prevent robbery

Criminals could be staking out your store right now. So what are you going to do about it?

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Wendy's Q1 sales down

April 26, 2006

DUBLIN, Ohio — Wendy's first-quarter earnings were down slightly. The company said its quarterly earnings declined after lower-than-expected sales at its…

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Mi Viejita launches new salsa

April 24, 2006

CHICAGO — Mi Viejita LLC recently launched what it calls the first Mexican-style dehydrated salsas and sauces. According to a news release, the company also…

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U.S. appetite for fast-food grows, study says

April 19, 2006

SAN CLEMENTE, Calif. — Despite criticism of fast-food by consumer advocacy groups and news stories warning about an obesity epidemic, QSR usage is up…

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Taco Bell targets late-night crowd

April 16, 2006

IRVINE, Calif. — Tapping into the late-night market, Taco Bell said it is creating a new meal called the Fourthmeal.   According to a news release, Fourthmeal…

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El Pollo Loco walks a fine line

Neither fast casual nor QSR, the hybrid provides consumers with speed and quality.  

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