Pita Pit talks choosing the right technology for your brand

Doug Reifschneider, vice president of Pita Pit marketing, talks with Hughes' Tim Tang about the challenges of making the right technology choices for your brand. 

"On the technology side it's not that easy, because technologies don't model real well or scale down to test. Going to conferences and talking to my peers gives you the idea that ' hey everyone has the same issues that we do'," said Reifschneider in an interview at the 2018 Restaurant Franchisee Innovation Summit in Louisville, Kentucky. 

Register here for the 2019 Summit, March 11-13 in Louisville.


Topics: Business Strategy and Profitability, Display Technology, Menu Boards, Systems / Technology

Companies: Hughes Network Systems, LLC (HUGHES), Hughes, FastCasual.com


MOD Pizza CEO finds workforce wealth in marginalized workers

MOD Pizza CEO finds workforce wealth in marginalized workers

MOD Pizza CEO Scott Svenson sits down with Pizza Marketplace Editor Shelly Whitehead to provide some background on how some of society's most marginalized people have ended up making MOD one of the most successful U.S. pizza brands.

The voice of a Sub Station II franchisee

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Sub Station II franchisee Mike Monson chats with Tim Tang of Hughes about the voice of the franchisee and the importance of relevancy.

Sponsored by: Hughes

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Ichor Restaurant Group CEO: 'Technology touches all aspects of our business'

Ichor Restaurant Group CEO: 'Technology touches all aspects of our business'

Jeff Bradbury- Hughes interview with Brian Bailey- Ichor

Quiznos VP: 'Big data key to growing brand'

Quiznos VP: 'Big data key to growing brand'

Big data is where it's at when it comes to must-have marketing technology, said Chris Ruszkowski, VP of marketing for Quizno's.

Zoup CEO talks growing pains

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Eric Ersher, founder of Zoup, talks with Hughes' Tom Tang about the challenges of growing and success.

Sponsored by: Hughes

Freshii marketing VP chats about the brand's love of technology, social media and Drake

Freshii marketing VP chats about the brand's love of technology, social media and Drake

Melissa Gallagher, Freshii VP of marketing, chats about the variety of marketing techniques that the chain uses to get stand out among its competitors.

Fast Casual Top 100 winners honored at annual gala

Fast Casual Top 100 winners honored at annual gala

The 2017 Fast Casual Top 100 Movers & Shakers were honored at the annual gala.

PR guru shares tips to saving your brand from a crisis

PR guru shares tips to saving your brand from a crisis

Ellen Hartman, CEO of Hartman Public Relations, taught the attendees of this year's Restaurant Franchising & Innovation Summit in Dallas about the importance of having a risk-management plan. Key steps, however, to defusing any negative event, from a food safety...

Former Chipotle, McDonald's exec: 'Leadership development has evolved'

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Cultivating leadership and developing oneself is key to success, according to Bobby Shaw, a veteran executive of several brands, including Chipotle and McDonald's.

Biju's Little Curry CEO gives tips on how to win big with retail partnerships

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Biju Thomas, founder of Biju's Little Curry Shop, discussed how he successfully partnered to open inside Whole Foods.

Industry execs 'Spread the Love' at Restaurant Franchising & Innovation Summit

Industry execs 'Spread the Love' at Restaurant Franchising & Innovation Summit

Restaurant executives from all over the world gathered in March at the Restaurant Franchising and Innovation Summit in Dallas to not only learn from one another about growing their businesses, but also make more than 10,000 peanut butter and jelly sandwiches.

Summit summations: Dallas event delivers Texas-sized dividends

Summit summations: Dallas event delivers Texas-sized dividends

Katie Fuhrman of MomentFeed; Kimberly Brastad of Dairy Queen; Keith Hill of I Love Bacon; Jamal Bara of Waterfall; Demetra McLain of DW's Subs and Jacquelyn Cirko of Groupon, give an inside look to their Summit experiences.

Saladworks CEO reveals brand's 5-step come-back strategy

Saladworks CEO reveals brand's 5-step come-back strategy

Saladworks was facing bankruptcy in 2015, when Centre Lane Partners bought it for nearly $17 million. Since then, CEO Patrick Sugrue has been working to breathe new life into the 30-year-old brand. "You have to be able to fail fast...


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