Wetzel's Pretzels opens San Diego Navy Med Center bakery

May 11, 2021

Wetzel's Pretzels has opened a bakery in San Diego at the Navy Medical Center on Bob Wilson Drive. The facility is not open to the general public but is part…

From food trucks to popping pearls, Wetzel's Pretzels CEO sees bright future

In the twists and turns of everyday QSR operations, few brands get more twisted, tasty and fun than West Coast-born and bred, Wetzel's Pretzels. On this week's…

Wetzel's Pretzels takes on a 'bubbly' summer personality

June 3, 2019

Wetzel's Pretzels is pouring on its bubbliest personality this summer by introducing a bubble tea-inspired refresher to go with its other summer drink, Cherry…

Wetzel's Pretzels works with Kitchen United to test delivery

April 8, 2019

Wetzel's Pretzels is testing delivery through its partnership with Kitchen United, around the Pasadena, California, area, where Kitchen United opened its first…

Wetzel's Pretzels promotes president to CEO

January 31, 2019

Wetzel's Pretzels said it has promoted its former president, Jennifer Schuler, to CEO. Schuler was in the president's role for about two years and previously…

Wetzel's Pretzels opening in China

April 30, 2018

Wetzel's Pretzels, which has 340 units, is taking on China with its first location in the massive country set to open in the middle of this year. The…