McDonald's July comps up 4.3%

August 9, 2009

McDonald's Corp.'s continues to see positive same-store sales, although not to the level of the prior year. The company's global comparable sales rose 4.…

Pretzelmaker Facebook sweepstake promos new lemonade

August 9, 2009

Pretzelmaker/Pretzel Time has played into the flavored lemonade and tea trend with the addition of its own new Wildberry Lemonade as part of its mid-summer…

WAND Corp. donates digital menu board to Wendy's auction

August 9, 2009

WAND Corp. has donated a three-panel outdoor digital menu board system to the Dave Thomas Foundation for Adoption charity auction. The replacement for a…

Dairy Queen to hold 4th Annual DQ Miracle Treat Day

August 9, 2009

Dairy Queen is hosting its 4th Annual North American "Miracle Treat Day" on Aug. 13, when $1 or more from every Blizzard sold on that day will be donated to…

Carvel adds Oreo sandwich to Lil' Rounders line

August 9, 2009

Carvel Ice Cream is adding to its line of Lil' Rounders miniature novelties, sold in packs of 12, with a treat that combines the flavors of Oreos and Carvel's…

West Coast Subways to try upscale look

August 9, 2009

A Subway franchisee in Huntington Beach, Calif., has redesigned his latest store with the addition of sofas, a fireplace and flat screen TVs to entice…

QSR freebies come at a price

August 9, 2009

The freebie offer has become commonplace as quick-serve restaurants fight to increase traffic during the economic recession and as a result are no longer the…

A&W rebrands with 3-D experience

After years of only co-branded units, A&W standalones, with drive-in, dine-in and drive-thru, are making a comeback.

Nathan's Famous posts mixed Q1 results

August 6, 2009

Nathan's Famous Inc. has reported positive revenues for the first quarter ended June 28 despite a drop in net income due to proceeds from the sale of two…

Krystal to launch online scavenger hunt

August 6, 2009

The Krystal Company is promoting its new proprietary Krystal Blitz energy drink and its social media sites with an online scavenger hunt for a downloadable…

Wendy's readies to enter QSR premium burger war

August 6, 2009

Wendy's is preparing to enter a candidate into the premium burger war with a new cheeseburger launch later this year, Wendy's/Arby's Group CEO Roland Smith…

Jollibee launches NetSuite OneWorld

August 6, 2009

NetSuite Inc., a vendor of cloud computing business software, has announced that it has signed an agreement to supply its NetSuite OneWorld solution to…

Targeted direct mail campaign works for Cinnabon

Focusing on small businesses near its mall locations brought a good return on a coupon offer.

Former Arby's CEO Benham named to Sonic board

August 6, 2009

Sonic Corp. has announced that Douglas N. Benham has been named to its board of directors. His election was announced following Sonic's quarterly board of…

Expert questions QSR internal-network security

August 6, 2009

Evan Schuman and Fred J. Aun recently posted a story on the Storefront Backtalk blog that has gained national attention, including a post on CBSNews.com. The…

To Focus Group, Or Not To Focus Group?

In an age of information databases, network connectivity, interactive media, and the Internet, quick access to consumer information has become the norm. Though…

Public Sector Use Of Internet Surveys And Panels

Marketing research is easily adaptable to the Internet, and the medium has opened the door to many would-be marketing research suppliers. We believe, however…

Survival Of The Fittest

Everywhere business leaders turn, they find nice-sounding, easy-to-swallow, seemingly plausible solutions to their problems.Corporate leaders talk to their…

Fast Food Chain Maintains Training Excellence with Online Tests

Maintaining consistency of quality and service within a chain of fast food restaurants takes constant vigilance. Restaurant managers need to understand food…

Mo. Burger King manager overzealous with 'no shoes' rule

August 5, 2009

A manager of a Sunset Hill, Mo., Burger King asked a customer to put shoes on her six-month-old baby to comply with the store's policy requiring customers to…