Good Times plans new social media strategy

March 9, 2012

Colorado-based Good Times Restaurants Inc. has selected Room 214 as its social media agency to develop a social media and digital platform for the company.

The benefits of in-store digital menu boards

by Christopher Hall

At the Digital Signage Expo in Las Vegas, quick service restaurant operators and digital signage proponents held a panel discussion about the deployment…

Popeyes to accelerate unit reimaging

by Alicia Kelso — Editor, QSRWeb.com

Company adds leadership development to strategic plan.

McDonald's to debut 'Extra Value Meal' this month

March 8, 2012

By the end of March, McDonald's will have an "Extra Value Menu" in place, featuring popular items such as a 20-piece chicken McNuggets, double cheeseburgers…

New mobile app provides B2C communication without clutter

March 8, 2012

Red E App, a new mobile application platform, launched its beta program for businesses this week.

Taco Bell's biggest product launch ever includes huge marketing push

March 8, 2012

Taco Bell fans around the country burned the midnight oil today in anticipation of the chain's Doritos Locos Tacos debut. The company is calling the new taco …

Global Franchise Group names new development officer

March 8, 2012

John Barber has been named as the new chief development officer for Global Franchise Group, parent company of Great American Cookies, Marble Slap Creamery…

NRA awards 18 Food and Beverage Product Innovations Awards

March 8, 2012

The National Restaurant Association has announced the recipients of the 2012 Food and Beverage Product Innovations Awards, which recognize consumable products…

Dairy Queen adds 34 new markets in 2011

March 8, 2012

International Dairy Queen Inc., part of Berkshire Hathaway, opened 272 new DQ Grill & Chill, Dairy Queen, DQ Orange Julius and Orange Julius locations in…

Burger King's Crown Program leads to new name for NY penguin

March 7, 2012

Burger King's BK Crown Program's promotion with the Wildlife Conservation Society (WCS), launched at the end of January, has led to a new name for a male…

British responding favorably to Krispy Kreme Doughnuts

March 7, 2012

Krispy Kreme Doughnuts is making quite a splash in the UK, turning in a 26 percent jump in revenues this year.

Ronald McDonald House Charities awards $2.3M in grants

March 7, 2012

The global offices of Ronald McDonald House Charities, a philanthropic arm of McDonald's Corp., recently awarded nine grants totaling $2.3 million to…

Tim Hortons plans continued North American expansion

March 7, 2012

There are currently 3,295 Tim Hortons locations in Canada, and 714 in the U.S. Paul House, executive chairman, CEO and president, told attendees at the Raymond…

Bojangles' celebrates new Alabama location

March 7, 2012

New Generation Foods LLC celebrated the opening of Huntsville, Ala.'s new Bojangles' unit, located on North Memorial Parkway, with a $25 gift card giveaway…

El Pollo Loco names new ad agency

March 7, 2012

El Pollo Loco Inc. has selected Sausalito, Calif.-based Butler, Shine, Stern & Partners (BSSP) as its new advertising agency of record.

Turning social media mentions into best-in-class business insight

Operators must understand the difference between marketing and operational insights from online feedback before they can use that information to their…

McDonald's nutritional kiosk

Since installing a nutritional kiosk in his Texas McDonald's unit, operator Jonathan Chan has been receiving phone calls non-stop from other operators about…

NRA, LivingSocial form marketing-best-practices partnership

March 6, 2012

The National Restaurant Association and LivingSocial have announced a new partnership through which both organizations will work to educate and inform…

Gloves! The Controversy Continues - Part 3

by Paul Mcginnis — Vice President, Marketing, Ecolab Food Safety Specialties

If glove use is going to be effective, several factors should be considered when designing a disposable glove program. Size is vitally important to ensure the…

Dunkin' Brands signs marketing deal with LeBron James for China expansion

March 6, 2012

As Dunkin' Brands plans to expand its Dunkin' Donuts and Baskin-Robbins' footprints in China by 100 stores in the next few years, the company is betting on NBA…