News

Carvel serves up appreciation

September 8, 2010

In celebration of Customer Appreciation Day, Carvel, America's oldest retail ice cream franchise, is encouraging customers to nominate someone special for Carvel V.I.P. status.

Through Sept. 30, customers can submit essays, videos or photographs via Carvel’s Web site, explaining why their nominee should deserve recognition.

Twenty-five winners and their nominees will receive Carvel Diamond Cards, $76 in Carvel purchases, celebrating the company’s 76th year in business. Also, Carvel Diamond Cardholders will also be eligible for special incentives via Carvel’s V.I.P. club status.

In addition, Carvel will also offer a free scoop (3 ounces) of its new flavor, Swiss Miss Hot Chocolate Ice Cream, on Sept. 23 at participating locations.