March 6, 2012
Culver's restaurants have launched the new "Catch of the Day" instant win promotion on Facebook to celebrate the chain's North Atlantic Cod Filet.
Culver's Facebook fans can win a free filet, a $1 off value basket offering or a $1 off dinner offering by playing. If a guest doesn't "hook a deal," they're provided with a fun fact about the menu item or a joke. Guests can play three times daily for a chance to win until March 19.
"'Catch of the Day' is a fun opportunity to share our excitement for fish favorites during Lent while offering guests the chance to win a free North Atlantic Cod Sandwich," said David Stidham, vice president of marketing for Culver Franchising System Inc. "We are lucky to have so many guests who enjoy our fish."
In addition to North Atlantic Cod, Culver's offers Northwoods Walleye for a limited time during the Lenten season. Just like the cod, the Northwoods Walleye is hand-battered and cooked after the guest orders. Both fish are offered as a sandwich, a value basket or as a dinner.
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