News

DQ LTO gives customers all-day value meal

September 27, 2016

Dairy Queen customers  like the chain's $5 lunch value meal and have filled the brand's social media venues with requests to make the offering available all day. The chain is meeting those demands, adding the lunch value as an LTO through Oct. 31, according to a news release. 

"Our fans demanded it and we listened," said American Dairy Queen Corporation Executive Vice President of Marketing Barry Westrum in the release. "This is a game-changer for our fans and anyone who wants the best lunch deal all day long. … It’s value all day every day."

The menu item was launched three years ago and includes a cheeseburger or chicken strips, along with fries, a drink and a DQ sundae for $5. In fact, the option can even be upgraded to include a Blizzard instead of a sundae for $1 more.