Dunkin' Donuts gives rewards members a way to say and pay for orders on phones

Dunkin' Donuts is adding a new integration that now allows its rewards club members to order verbally from their phones with On-the-Go Mobile Ordering through Google's voice assistant technology, Google Assistant, on iPhones and Androids. phones. A news release said these simple spoken orders can then be picked up without waiting in the line in-store. 

The new integration uses the AI-powered conversation intelligence platform, Conversable. Dunkin' DD Perks members can link those accounts to a Google account to put all ordering and payment on the brand's mobile platform. This instantly calculated the distance and time it takes to reach the order location when customers place an order via Google Assistant. Orders will be ready when customers get to the restaurant Guests may also order from saved favorites and previous orders through the brand's mobile app. k

"We are focused on leveraging the most innovative, relevant technologies to make accessing our mobile ordering platform as easy as possible," Dunkin' Vice President of Digital Innovation Sherrill Kaplan, said in the release."Our new integration with the Google Assistant is yet another exciting example of our commitment to enhancing speed, convenience and our overall brand experience for our loyal guests."
 


Topics: Business Strategy and Profitability, Coffee/Bakery/Donut, Loyalty Programs, Mobile Payments, Online / Mobile / Social


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