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Great American Cookies website redesign launched

May 25, 2011

Great American Cookies has launched the redesigned GreatAmericanCookies.com. The new, highly interactive website is modeled after the Great American Cookies storefront, including the popular product display case.

Visitors to the site are able to browse through the chain's wide selection of cookies, brownies and Cookie Cakes and place an online Cookie Cake order with pickup from a nearby store.

The new GreatAmericanCookies.com also offers:

  • A full product menu and store locator;
  • Enhanced online Cookie Cake ordering that includes a Cookie Cake design gallery which allows visitors to sort designs by gender, occasion or theme and share their favorite designs on Facebook and a "Cookie Cake Close-Up," where visitors can upload, view and comment on photos of personalized Cookie Cakes;
  • The latest contests and promotions, such as the 2011 Great American Mom Contest;
  • Feeds from the brand's Facebook fan page and Twitter handle;
  • Access to Great American Cookies e-mail fan club, CookiE-mail, for updates on new products and exclusive offers; and
  • Up-to-date information direct from local store owners on local product pricing, store hours and special promotions.

"Visiting a Great American Cookies store is a fun experience that we're excited to be able to reproduce on the new GreatAmericanCookies.com," said Jenn Johnston, chief marketing and operations officer for GFG Management LLC, parent company of the chain. "The amount of visits to our website is constantly increasing and we feel the redesign and improvements, including the online Cookie Cake ordering process, will make sharing the fun of cookies easy and enjoyable for all of our customers."

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