Food & Beverage

Häagen-Dazs celebrates 50 Years with Supermoon Bakehouse collab

Photo: Häagen-Dazs

October 14, 2026

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Häagen-Dazs Shops is marking its 50th anniversary in New York City with a limited-time collaboration with Supermoon Bakehouse, the company announced in a press release. Available Oct. 15-25 exclusively at 10 Häagen-Dazs Shops across Brooklyn and Manhattan, the collaboration celebrates the brand's five decades in New York City.

The partnership brings together a Häagen-Dazs classic with Supermoon Bakehouse's signature creative approach to flavors and textures. The new dessert, the Ube, Vanilla & Cornflake Cookie Dazzler, features Häagen-Dazs vanilla ice cream layered with ube glaze, crumbled pieces of Supermoon's Honey Roasted Cornflake, Macadamia & White Chocolate Cookie, and Honey Joy Cluster. The creation is finished with whipped cream and additional Honey Joy Cluster and ube glaze.

Häagen-Dazs opened its first shop on Montague Street in Brooklyn in 1976. To kick off the anniversary celebration, the first 50 guests in line at the Montague Street location on Oct. 15 will receive $0.50 Dazzlers, $50 gift cards and additional anniversary gifts.