News

McDonald's new contest focuses on french fries

November 13, 2011

To celebrate its Zagat-winning french fries, McDonald's has kicked off its "You Want McDonald's Fries With That" contest and weekly drawing for a chance to win $25,000.

Online, customers nationwide can enter what they want along with their McDonald's french fries until Jan. 1. Fans who enter share what they want McDonald's fries with, in 60 characters or less, and why they deserve to win, in 400 characters or less.

On Jan. 1, a panel of judges will identify five finalists. Those finalists will then be open to a consumer vote, which will help determine the grand prize winner, who will receive $25,000 in cash. All finalists will receive one $500 McDonald's Arch Card. Winners will be announced on or about Feb. 20.

In addition to the contest, consumers can enter a weekly drawing for $50 Arch Cards. There will be 40 winners each week from now through Feb. 12 and people can enter once per day.

"From graduations to weddings to vacations, McDonald's Fries make the best occasions even better," said Georgina Roy, director, Customer Engagement & Alliances, McDonald's. "McDonald's 'You Want McDonald's Fries With That' promotion celebrates how great moments in our lives are made better with a side of McDonald's delicious fries. We're excited to see our customers' creative contest entries and look forward to awarding people with prizes for their participation."

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