News

Whataburger online survey reveals customer favorites

May 18, 2011

In celebration of National Hamburger Month, Whataburger conducted an online survey asking its Facebook fans to name their favorite ways to order the iconic Southern burger.

According to the nearly 20,000 fans who participated, the most popular combination is a Whataburger with mustard, cheese, bacon and jalapenos served on Texas Toast.

"Offering burgers served on our Texas Toast is something unique to Whataburger and very popular with our customers; so it isn't surprising that this is a fan favorite," said Pam Cox, group director of communications, Whataburger Restaurants LP. "It is also interesting to note that our original Whataburger comes standard with mustard, so these results are a true reflection of our customers' preferences."

Additionally, french fries earned 70.4 percent of the vote for favorite side item, over onion rings or a side salad.

In all, nearly 20,000 of Whataburger's more than 200,000 Facebook fans took part in the National Hamburger Month survey, conducted on Facebook from May 2 through May 9. Whataburger launched its official Facebook page in early April 2011.