QSRweb Podcast

Nekter CEO talks about Whole Foods, customer evolution + staying 'juiced,' 9 years in

Nekter Juice Bar CEO Steve Schulze joins QSRweb podcast host, Shelly Whitehead, on this edition of the show with some of the wisdom he's picked up over his time in the industry, along with relaying how the health juice customer is evolving and Nekter is improving to speak to those customers, where ever they may be.

November 1, 2019

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Podcast Summary

At the mostly Western U.S. Nekter Juice Bar, CEO Steve Schulze is feelingpretty "juiced" himself these days, as his brand just crossed the 150-store mark and is opening as Whole Foods Market's juice and coffee concession all over the place. Add that to the fact that the brand has been able to double its worker retention rates and it's clear this juice bar is doing a lot of things very well.

This edition of the QSRweb podcast focuses in on the latest news at Nekter, along with some wisdom from the restaurateur's "road," as seen through Schulze's eyes. In fact, he says that although Nekter's customer has changed a lot over the chain's history, this brand is fully in step -- proof that health juice really can make both people and businesses pretty darn fit.

Photos: Provided