QSRweb Podcast

Taking a chopped salad QSR on the road: Chop Stop CEO talks brand expansion

Can a meat-and-potatoes guy’s chopped salad QSR survive outside of Southern California? Podcast spotlight interviewee Mark Kulkis is convinced of that fact as the brand begins expanding nationally.

January 18, 2019

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Podcast Summary

Quite unlike most everything to the east of it, sunny Southern California is brimming with lots of green, healthful salad concepts to assuage area residents' undyinig pursuit of maximum health and wellness. Among those is the young chopped salad concept, Chop Stop, which has grown just as healthfully throughout the area. The question is will Chop Stop play elsewhere?

In today's podcast, Chop Stop CEO Mark Kulkis explains why he believes the brand's expansion into Texas and Nevada this year will not only be successful, but the start of something much bigger. After all, he says, he's a meat-and-potatoes guy and he loves his salads, so why wouldn't the rest of the nation?

But first, Retail Customer Experience Editor Judy Mottl stops in, fresh from the world's largest retail show, the National Retail Federation's Big Show in New York City. She gives the lowdown on what restaurateurs can take away from the event.

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