Sonic ups media spending to $200 million

October 26, 2008

Marketing Daily: Sonic Corp. plans to increase its media budget to more than $200 million for the next fiscal year, a 5 percent increase over the past year and…

QSR attack ads on the increase

October 26, 2008

Advertising Age: Marketing seems to have entered a new era of attack ads. Dunkin' Donuts vs. Starbucks and Burger King vs. Wendy's are among the growing number…

Jack in the Box launches Big Brothers Big Sisters promo

October 23, 2008

SAN DIEGO — For more than a decade, antenna balls bearing the likeness of Jack, the spokesman for Jack in the Box restaurants, have cruised atop car antennas…

Good Times unveils new prototype

October 23, 2008

GOLDEN, Colo. — Good Times Restaurants Inc. has opened its newest Good Times Burgers & Frozen Custard in the Firestone City Centre, located at Firestone…

Philly McDonald's launches All American Achievers program

October 23, 2008

PHILADELPHIA — McDonald's has introduced its new All American Achievers program, which encourages 7th and 8th grade students in Greater Philadelphia to read…

Burger King subsidiary signs Taiwan acceleration agreement

October 22, 2008

TAIWAN, China — Burger King Corp. has announced a new partnership and expansion plans in Taiwan.   Wholly owned Burger King subsidiary BK Asiapac Pte. Ltd.

Wendy's is new target of email hoax

October 22, 2008

COLUMBUS, Ohio — First it was In-N-Out Burger, now bloggers and news sources are reporting that Wendy's, which was founded in 1969, is the target of an email…

McDonald's CEO: Dollar Menu here to stay

October 22, 2008

Advertising Age: McDonald's Corp. CEO Jim Skinner took great care during the the company's third quarter earnings call to paint his company as…

Prolonged credit crisis could affect Burger King franchisees

October 21, 2008

Reuters: Burger King has not experienced credit problems to date, but the company is worried that a prolonged credit crunch could hurt its franchisees…

McDonald's honors supplier for sustainability efforts

October 21, 2008

OAK BROOK, Ill. — McDonald's USA recently recognized Smithfield Foods Inc., a pork supplier for the McDonald's system, with the first-ever Sustainability Award…

McDonald's Australia to launch free Wi-Fi

October 21, 2008

The Courier Mail (Australia): McDonald's will roll out the largest network of free wireless Internet in Australia, in partnership with Telstra.   McDonald's…

Wendy's kicks off annual Halloween Coupon Program

October 20, 2008

DUBLIN, Ohio — Wendy's is once again offering its Halloween Coupon Program as a fundraiser for the Dave Thomas Foundation for Adoption. Consumers may for…

Breakfast still a growing daypart for QSR

by Christopher Hall — writer, self

Operators adding more, healthier options.

Whataburger foundation awards record number of scholarships

October 19, 2008

CORPUS CHRISTI, Texas — The Whataburger Family Foundation will award more than $110,000 in college scholarships to 57 Whataburger team members and their…

Video games a marketing tool for younger generation

October 19, 2008

New Brunswick (Canada) Business Journal: Video games have become a successful entry point for advertisers trying to reach the younger generation, from online…

Jack in the Box to sell convenience stores

October 16, 2008

SAN DIEGO — Jack in the Box Inc.'s board of directors has approved plans to sell the company's Quick Stuff convenience stores, the company announced. There are…

Sonic net off 6.1 percent for the year

October 16, 2008

Carrols Restaurant Group to announce Q3 results

October 15, 2008

SYRACUSE, N.Y. — Carrols Restaurant Group Inc., the parent company of Carrols Corp., the largest Burger King franchisee based on number of stores and operator…

Burger King launches Canadian online poetry contest

October 15, 2008

TORONTO, Ontario — Burger King Restaurants of Canada Inc. has announced the launch of MeatHaiku.com, a light-hearted Web site dedicated to Canadian fans of the…

Hardee's, Carl's Jr. report positive comps for period 9

October 14, 2008

CARPINTERIA, Calif. — CKE Restaurants Inc.'s period nine same-store sales were up slightly for the four weeks ended Oct. 6, 2008, for Carl's Jr. and Hardee's…