NPD reports specialty coffee and breakfast sandwiches key to growth

by

June 20, 2010

According to market research firm The NPD Group, breakfast accounted for nearly 60 percent of the restaurant industry's traffic increase over the past five…

El Pollo Loco offers double the chicken for $5

June 17, 2010

El Pollo Loco has returned its $5 add-on special, this time allowing customers to double the amount of chicken in their family meal purchase. For example…

Culver's spices up summer with 3-Pepper Chipotle sandwiches

June 17, 2010

Culver's is heating up summer with two new sandwiches: 3-Pepper Chipotle ButterBurger and 3-Pepper Chipotle Chicken Sandwich. The 3-Pepper Chipotle…

Wienerschnitzel launches new frozen treat

June 17, 2010

Hot dog chain Wienerschnitzel has introduced a new frozen treat, the new Chocolate Chip Cookie Dough Freezee, just in time for summer. A combination of…

DQ's Blizzardmobile serves up cold ones

Mobile event vehicle helps promote Blizzard anniversary and new offering.

El Pollo Loco offers double the chicken for $5

June 17, 2010

El Pollo Loco has returned its $5 add-on special, this time allowing customers to double the amount of chicken in their family meal purchase. For example…

Culver's spices up summer with 3-Pepper Chipotle sandwiches

June 17, 2010

Culver's is heating up summer with two new sandwiches: 3-Pepper Chipotle ButterBurger and 3-Pepper Chipotle Chicken Sandwich. The 3-Pepper Chipotle…

Wienerschnitzel launches new frozen treat

by

June 17, 2010

Hot dog chain Wienerschnitzel has introduced a new frozen treat, the new Chocolate Chip Cookie Dough Freezee, just in time for summer. A combination of…

DQ's Blizzardmobile serves up cold ones

Mobile event vehicle helps promote Blizzard anniversary and new offering.

Whataburger to offer breakfast sandwich giveaway

June 16, 2010

Whataburger is treating its customers to a free breakfast sandwich during a customer appreciation event June 22. From 7 a.m. to 10 a.m., all 700-plus stores…

Whataburger to offer breakfast sandwich giveaway

by

June 16, 2010

Whataburger is treating its customers to a free breakfast sandwich during a customer appreciation event June 22. From 7 a.m. to 10 a.m., all 700-plus stores…

How to track the ROI of a new product launch

Mobilization Labs' personal impact engine helped Chick-fil-A get the most out of its new Spicy Chicken Sandwich rollout.

How to track the ROI of a new product launch

Mobilization Labs' personal impact engine helped Chick-fil-A get the most out of its new Spicy Chicken Sandwich rollout.

Church's adds wings to menu, focuses on guest experience

June 14, 2010

Church's adds wings to menu, focuses on guest experience

by

June 14, 2010

Wendy's pulls kids' meal CD over adult lyrics

June 13, 2010

Wendy's has pulled one of four music CDs it has been offering in its kids meals. The four CDs were marked as safe for children age 3 and up, but the disco…

McDonald's frappe sales outpace hot coffees

June 13, 2010

McDonald's executives have touted the success of their coffee program and its impact on same-store sales several times this year, including during the…

Long John Silver's debuts frozen lemonade, Happy Hour

June 13, 2010

Long John Silver's has launched a new beverage line, IceFlow Frozen Lemonade. The ice-blended drinks come in two flavors, Classic Lemonade and Strawberry…

Wendy's pulls kids' meal CD over adult lyrics

June 13, 2010

Wendy's has pulled one of four music CDs it has been offering in its kids meals. The four CDs were marked as safe for children age 3 and up, but the disco…

McDonald's frappe sales outpace hot coffees

by

June 13, 2010

McDonald's executives have touted the success of their coffee program and its impact on same-store sales several times this year, including during the…