Church's Chicken buys 23 Mrs. Winner's stores in Tenn., Ky.

August 25, 2009

Burger King won't abandon value as it ramps up premium rollouts

August 25, 2009

Burger King anticipates its new batch broiler, which is expected to be in all U.S. stores by January 2010, to be "a game changer in the fast food hamburger…

Taking the guesswork out of an online campaign

Experts offer insights and tips on how to build a successful digital marketing program.

KFC addresses inaccurate nutritional reports of test sandwich

August 24, 2009

KFC's Double Down sandwich, which has been in test in Providence, R.I., and Omaha, Neb., for several weeks, has received unprecendented attention, much of it…

KFC sandwich test draws worldwide attention

August 23, 2009

KFC's Unthink campaign apparently is not just about offering a better-for-you grilled bone-in product line. The chain may be poised to ask consumers to Unthink…

Hardee's puts fried bologna on the breakfast menu

August 23, 2009

Hardee's has taken a popular Southern favorite, the fried bologna sandwich, and transformed it into a new breakfast item. The Oscar Mayer Fried Bologna Biscuit…

El Taco Tote launches Coca-Cola's new Fanta Apple fountain option

August 23, 2009

Coca-Cola North America has launched its popular Fanta Apple soft drink as a fountain beverage option. Previously the refreshing, crisp apple-flavored beverage…

Burger King takes on McDonald's Double Cheeseburger in target markets

August 20, 2009

McDonald's is taking a hit from competitors on all sides, it seems. First, Carl's Jr. unleashed the Big Carl as a bigger, more affordable version of McDonald's…

Dunkin' Donuts adds two new Coolatta flavors in some markets

August 20, 2009

Dunkin' Donuts has introduced two new fruit flavors to its popular line of Coolatta frozen slush drinks in a limited number of restaurants. Grape and…

Tubby's Grilled Submarines introduces new Chipotle Cheeseburger Sub

August 20, 2009

Tubby's Grilled Submarines has introduced its new Chipotle Cheeseburger Sub at all Tubby's locations. The newest sub addition has quickly become a favorite…

Deep-discount offering, national media plan pays off for Popeyes

August 19, 2009

Popeyes' deep-discount PayDay promotion in April and a new national advertising plan helped the company fight off competition as it worked aggressively to…

Auntie Anne's uses social media to celebrate National Lemonade Day

August 19, 2009

Auntie Anne's is celebrating National Lemonade Day today with a social media game that rewards timely participants with a free Lemonade Mixer.   Auntie Anne's…

Krystal targets energy drink fans with online campaign, coupon

August 19, 2009

Krystal restaurants has launched on online ad campaign and coupon for free coupon for its new proprietary Krystal Blitz energy drink, launched last month. …

Burger King's Angry Whopper moves into Canada

August 18, 2009

Burger King is heating up the globe with its Angry Whopper and playing up on the burger's name in its promotions. Following the sandwich's introduction in…

Taco Bell ramps up food truck tour via Twitter

The social media site allows the chain to solicit suggestions for events and announce upcoming locations.

Carl's Jr., Hardee's bite back in burger wars

August 17, 2009

With Burger King and McDonald's debuting their own premium burgers, regional chains Carl's Jr. and Hardee's are not taking the entries lightly. Andrew F.

Coca-Cola expands awareness of Freestyle dispenser with social media

August 17, 2009

The Coca-Cola Co. recently expanded its test of its new 100-flavor-plus Freestyle dispenser, adding test markets in Southern California and Utah.   To increase…

Krispy Kreme returns football doughnuts to lineup

August 16, 2009

Krispy Kreme Doughnut Corp. has kicked off the gridiron season with the return of its football doughnuts. Beginning today, the football-shaped treats topped…

Technomic finds growth opportunities for restaurants in consumer catering

August 16, 2009

The recession has taken its toll on the restaurant industry, including brands that have grown their catering services by focusing on box lunches or party trays…

In-N-Out named favorite in Esquire chef poll

August 16, 2009

Esquire Magazine asked the country's top chefs to rate their favorite fast food restaurants. The winner: In-N-Out Burger. Other mentions include small regional…