Long John Silver's sets sail on digital seas with new app, loyalty program

May 16, 2024

Long John Silver's is diving headfirst into the digital age with the launch of a mobile app and loyalty program, Seacret Society. The initiatives aim to…

The value of loyalty programs for grocery stores

A loyalty program has a positive impact by increasing customer frequency, improving customer retention, growing the average basket, and ensuring profitability.

Tims China exceeds 20M loyalty club members

April 10, 2024

Tims China, the operator of Tim Hortons coffee shops and Popeyes restaurants in China, has surpassed 20 million registered loyalty club members on March 31…

Arby’s rewards members get free sandwiches in April

April 3, 2024

Arby's is offering its loyalty members a surprise deal this month — four free online sandwich redemptions.

Wendy's to leverage PAR's Punchh solution for loyalty program

March 28, 2024

Wendy's has selected ParTech Inc.'s PAR Punchh loyalty solution to advance its already successful loyalty program, according to a press release.

Survey: QSRs, fast casuals expand digital ordering in 2024

March 6, 2024

QSR and fast casual restaurant guests can expect to see more kiosks in stores this year, as well as new mobile apps and voice AI on the phone and in the…

How to leverage POS systems for Super Bowl success

by Mo Chaar

POS systems can significantly enhance restaurant performance during this peak period by managing promotions, menu optimizations, loyalty programs and online…

How to boost traffic with loyalty programs this holiday season

by Emily Rugaber — Marketing, Thanx

If you've got a rewards program, why not create a little holiday magic for your guests? Here are nine strategies for boosting restaurant traffic through…

Jack in the Box 24 days of ‘Jackmas’ offers free food

November 30, 2023

Jack in the Box's 24 Days of 'Jackmas' starts Dec. 1 for those using the brand's Jack app and are members of the Jack Pack loyalty program.

How to tell the difference between loyalty programs and offers (and why it matters)

by MaryBeth Maskovas — Founder, Principal Analytics Consultant, Insight Lime Analytics

Offers and rewards have two distinct purposes for QSR brands, and it's important to consider the differences and ensure that you're creating programs that…

Popeyes offers digital loyalty program for Canadian fans

November 14, 2023

Popeyes has launched a digital loyalty program, Popeyes Rewards, for its Canadian fans.

Rethinking restaurant customer engagement, loyalty strategies

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

A panel talk on loyalty programs at the recent Fast Casual Executive Summit featured Bob Andersen, president of The Great Greek Mediterranean Grill; Jon Asher…

Checkers & Rally’s debuts holiday season deals, rewards offers

November 3, 2023

Now through Dec. 3 rewards app members get a free large fry with the purchase of any large soft drink, a free three-piece classic chicken tenders with the…

Subway offers new loyalty members a big boost

November 1, 2023

Subway will match loyalty programs earned in other restaurant programs for new Subway MVP Rewards members in celebration of National Sandwich Day.

Taco Bell brings back popular Taco Lover's Pass for 2 days only

October 3, 2023

Taco Bell is bringing back its Taco Lover's Pass, available today and tomorrow only. The pass was introduced last year and became an instant success. This…

Subway to award 10 rewards program members 1M points for traveling to Alaska

September 25, 2023

Travel to the top of the world — the northern most city in the U.S. — by Oct. 31 and you can earn one million Subway points and be automatically upgraded to…

Thanx releases Thanx Stored Value in partnership with Ansa

September 12, 2023

Loyalty and digital guest engagement platform Thanx has launched Thanx Stored Value, which allows consumers to preload funds for future purchases. The brand…

Subway replaces MyWay loyalty program with MVP Rewards

September 8, 2023

Subway is retiring it MyWay loyalty program and replacing it with a program called MVP Rewards.

How to drive traffic at your pizzeria

by Chris Lybeer — Chief Strategy Officer, Revel Systems

The pizza industry has gotten more crowded, but how can you get a leg up? Chris Lybeer with Revel Systems offers some suggested for technology and creative…

Thanx adds 4 reporting dashboards

August 8, 2023

Thanx, a loyalty and guest engagement platform, has debuted four automated reporting dashboards designed to accurately measure and improve loyalty program…