Digital marketing proves key as QSRs 're-get' to know customers

Creative brand marketing, especially digital advertisements, will be among the most important promotional tools QSRs can leverage as consumers return to their…

Digital marketing plays big role as QSRs 're-get' customers

Creative brand marketing, especially digital advertisements, will be among the most important promotional tools QSRs can leverage as consumers return to their…

A peek at the typical McDonald's fan

Think the typical McD's fan is someone still in high school? Nope. It's more like who's driving that teenage to high school.

Summit attendees, sponsors working together to help Atlanta's homeless

Over 300 attendees will spend an hour filling 1,500 bags with essential items for the homeless during the Community Give Back Party at the Restaurant…

A&W's excellent adventure in quiz-based marketing

by S.A. Whitehead — Food Editor, Net World Media Group

"What kind of road tripper are you?" By digitally asking customers that simple question, A&W managed to establish something akin to the pandemic-restricted…

Walmart embracing fast casuals, local services as store-based tenants

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

With the departure of McDonald's and Subway operators from within its storefronts, Walmart aims to fill in-store leased space with "relevant" tenants, ranging…

Wendy's breakfast at 1 year: A QSR contortionist's story

by S.A. Whitehead — Food Editor, Net World Media Group

All QSRs have had to do some maneuvering to adjust the realities of restaurant life during a pandemic. But the brand acrobatics have been particularly…

COVID be damned: Cuddle in your car at the Castle on Valentine's Day

COVID-19 may be sidelining a lot of events as it approaches its one-year anniversary, but White Castle has figured out a way to prevent its annual Valentine's…

'The 10-year prototype is dead,' plus other 2021 QSR predictions

by S.A. Whitehead — Food Editor, Net World Media Group

Restaurant vendors give their takes on how quick-service operation is changing and what that means for restaurant leaders.

Burger King rebrands for 1st time since 1999

For the first time in more than 20 years, Burger King is launching a new logo and look.

Taco Bell, A&W CEOs among those sharing 2020 lessons learned

by S.A. Whitehead — Food Editor, Net World Media Group

Granted, there's not much to love, let alone like about 2020 in the restaurant universe or elsewhere. But under the heading of pain so often bringing gain, we…

QSRs get gobbled up in turkey talk

Ready to talk turkey? QSRs sure are.

Friendly 'ghosts' breathe new life into Smokey Bones

by S.A. Whitehead — Food Editor, Net World Media Group

Tripling the size of your brand's units in the course of a year -- and a pandemic-stricken year at that -- is no easy feat. But casual brand, Smokey Bones, has…

New Jersey virtual restaurant takes supermarket sampling to new level

by S.A. Whitehead — Food Editor, Net World Media Group

The pandemic has produced some amazing restaurant innovations, including a partnership between a New Jersey virtual restaurant and a plant-based grocery…

Taco Bell COO on navigating change: 'It's actually getting … more fun'

by S.A. Whitehead — Food Editor, Net World Media Group

Change is something every restaurateur has gotten a dose of this year, and Taco Bell Global COO Mike Grams said the brand is winning the adaptability game.

Taco Bell rides 'Go Mobile' model to serve 1B drive-thru customers

by S.A. Whitehead — Food Editor, Net World Media Group

If there are a couple of things we've learned over the past half-year, it's that drive-thru and digital restaurant ordering are here to stay. In this interview…

Burger King Brazil turns footage of drunk customers into ad for delivery

There's a lot happening inside a typical fast food location and Burger King Brazil is using some of the wild and weird behavior to sell customers on ordering…

Virtual restaurant franchise launches Miami virtual food hall

by S.A. Whitehead — Food Editor, Net World Media Group

With brands like Chef Burger, El Taco Loco and Mama Rosa, its safe to say that the nation's first virtual restaurant franchise has a little something for…

Fast food drive-thrus: Plan for it now or pay for it later

by S.A. Whitehead — Food Editor, Net World Media Group

If you're building or renovating a QSR now or in the near future, industry experts increasingly recommend that you find a site and the dollars to include a…

At 121, Yoshinoya's digital transformation delivers rice bowls for a new age

by S.A. Whitehead — Food Editor, Net World Media Group

As what many believe may be the world's oldest fast food chain, Yoshinoya -- with 105 U.S. locations --- is proving that you actually can teach that proverbial…