Krystal shuns the ho-hum in new marketing strategy

March 31, 2016

The Krystal Company's latest marketing campaign is called "shun the ho-hum."

Burger King puts a saucy twist on its new 'angry' burger

March 30, 2016

Burger King is seeing red, at least when it comes to the buns on its newest U.S. menu offering.

Culver's best-selling LTO returns to menu

March 30, 2016

Culver's best-selling LTO, the Colby Jack Pub Burger, is back in restaurants for a limited-time only.

Social Media Is Running (Not Ruining) Your Restaurant…Why That’s A Good Thing

Watch the full session video of the opening keynote of the 2016 Restaurant Franchising & Innovation Summit. Speaker: Andrew Gruel, Founder and Head Chef of…

Auntie Anne's to celebrate 'National Pretzel Day'

March 29, 2016

In celebration of National Pretzel Day (April 26), Auntie Anne's is offering guests who sign up for the brand's "My Pretzel Perks" app the choice of one free…

Infographic: Are you using Instagram to attract Millennials?

by Cherryh Cansler — Editor, FastCasual.com

Of Instagram's 40 million monthly users, 90 percent are Millennials.

Carl's Jr., Hardee's partner with Midnight Moonshine on new menu offering

March 25, 2016

Carl's Jr. and Hardee's have joined forces with Midnight Moon Moonshine to introduce the Midnight Moonshine burger.

Arcos Dorados unveils premium burger offering

March 25, 2016

Arcos Dorados, the world's largest McDonald's franchisee operating in 20 countries in Latin America and the Caribbean, has unveiled a new premium burger…

Wienerschnitzel readying second annual Hot Dogs for Homeless Tour

March 24, 2016

Wienerschnitzel has teamed up with Skate For Change, a non-profit organization that encourages youth to give back to the less fortunate, for its second annual…

5 things to consider before measuring customer behavior via mobile

Mobile interaction allows consumers to engage more naturally at times that are comfortable and appropriate for them and to share their experiences with others…

Del Taco spices up breakfast with new Mexican chorizo sausage

March 23, 2016

Del Taco Restaurants has introduced Mexican chorizo sausage to its breakfast menu.

Hot Dog on a Stick to celebrate 70th anniversary

March 23, 2016

Hot Dog on a Stick will celebrate the nationally designated "Something on a Stick Day" (Monday, March 28) by offering a 70-cent Original Hot Dog on a Stick.

Philly's Best to celebrate National Cheesesteak Day

March 22, 2016

Philly's Best Cheesesteaks is celebrating National Cheesesteak Day on Thursday with a buy-one, get-one deal.

Wienerschnitzel to celebrate 'National Corn Dog Day'

March 18, 2016

Wienerschnitzel is celebrating National Corn Dog Day with 99-cent Corn Dogs all day Sunday.

8 things no one tells you about protecting your brand's identity

Restaurant owners invest in developing a distinctive name, logo, color scheme, and marketing model but often miss eight crucial aspects of branding.

Taco Bell debuts $1 Morning Value Menu

March 15, 2016

A "breakthrough" new study* conducted on behalf of Taco Bell coinciding with the launch of Taco Bell's new $1 Morning Value Menu on March 10 reveals that…

Chick-fil-A adds new spicy southwest salad to menu

March 15, 2016

Chick-fil-A has introduced its newest menu item, spicy southwest salad, at restaurants nationwide.

Krystal hosting 'All-Day Happy Hour' Wednesday

March 14, 2016

Krystal is celebrating its Happy Hour launch by extending the special pricing for a full day.

Restaurants 'wearing the green' on St. Patrick's Day

by Travis Wagoner — Editor, Networld Media Group

St. Patrick's Day translates into a huge marketing opportunity for restaurant operators.

McDonald's delivers good mornings with new campaign

March 11, 2016

McDonald's unveils a new integrated advertising campaign: "Good Morning Bay Area."