Diners go mobile: 3 ways to attract patrons on the go

Use photos: People searching Yelp stay on a business page with photos two and a half times longer than on one without.

Chicago area McDonald's select new lead ad agency

April 29, 2014

The McDonald's Owner/Operators of Chicagoland and Northwest Indiana Co-op has named Cossette as its new lead advertising agency following a multi-national…

Marble Slab, MaggieMoo's introduce unlimited mix-ins pricing structure

April 29, 2014

Marble Slab Creamery and MaggieMoo's Ice Cream & Treatery are inviting customers to try their new unlimited mix-ins pricing structure. The offering allows…

Sonic adds Nerds and other candies for summer slush promo

April 29, 2014

Sonic Drive-In's Summer of Shakes promotion has been brought back this year, and now also includes 25 slush flavors.

Tim Hortons offering free samples of its new frozen hot chocolate

April 29, 2014

Tim Hortons Cafe & Bake Shop has launched what it's calling its "official drink of summer." Frozen hot chocolate is now available in U.S restaurants and is…

Del Taco adds two items to Buck & Under menu

April 29, 2014

Del Taco is adding more offerings to the Buck & Under Menu with its new "Jacked Up" menu items, available for a limited time.

Popeyes introduces Louisiana Trios promotion

April 28, 2014

Popeyes Louisiana Kitchen has introduced the "Louisiana Trios," a choice of three signatures available through May 25.

El Pollo Loco crowdsources for new brand slogan

April 28, 2014

El Pollo Loco is asking consumers to help come up with the brand's newest slogan in 10 words or less. From today through May 2, consumers can submit their…

McDonald's partners with Pokémon for Happy Meal campaign

April 28, 2014

McDonald's will feature Pokémon XY Happy Meals throughout the U.S. beginning May 23. According to a news release, the Pokémon Company International will…

Dunkin' Donuts aims for 2.5M loyalty program enrollees by year's end

by Alicia Kelso — Editor, QSRWeb.com

The DD Perks rewards program, introduced in late January, now has more than 750,000 members.

Burger King's sales lifted by simplified operations

April 25, 2014

Burger King reported its Q1 results today, which inclued a global comp sales increase of 2 percent, and a systemwide sales increase of 6.9 percent in constant…

Taco Bell experimenting with fast casual concept

April 25, 2014

Like its sister chain KFC, Taco Bell is reportedly testing a new fast casual concept called the U.S. Taco Co. and Urban Taproom.

Bojangles' kicks off statewide fundraiser for education

April 25, 2014

In celebration of Teacher Appreciation Month, celebrated in May in South Carolina, Bojangles' has partnered with nonprofit South Carolina Future Minds to raise…

Sonic promotes two marketing executives

April 25, 2014

Sonic Corp. has announced the promotions of two executives within the marketing team: Senior Vice President James O'Reilly is being promoted from chief…

KFC China takes page from Chick-fil-A, steps up 'customer proposition'

by Alicia Kelso — Editor, QSRWeb.com

KFC U.S. is taking some learnings from successful global businesses and applying them to the domestic system.

How to get the most out of your social media content

by Alicia Kelso — Editor, QSRWeb.com

The power behind targeting your ads to specific demographics is the accuracy of data you receive.

Ronald McDonald gets an image, mission makeover

April 24, 2014

McDonald's mascot Ronald McDonald has received an image makeover and will also take on new missions to engage consumers.

Lavu iPad POS integrates loyalty platform

April 24, 2014

Lavu Inc., provider of the iPad POS for restaurants, has announced a seamless integration to the loyalty platform offered by LoyalTree.

Taco Bell's Mtn Dew Baja Blast now available in retail channels

April 24, 2014

Mountain Dew is now offering its Mtn Dew Baja Blast in bottles and cans for a limited time. The beverage was first introduced 10 years ago as a "Taco Bell…

Arby's invests $4M in childhood hunger campaign

April 23, 2014

The 2014 Arby's Foundation Hungry for Happiness Mobile Tour will begin its third year on April 29 in Atlanta, and will make stops in 30 different cities…