Marketing News & Media
Subway sued over 'footlong' claim
January 24, 2013
A week after a photo went viral showing a Subway footlong actually measuring in at 11 inches, two New Jersey men have sued the company for false advertising.
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Subway's brand perception far outpaces QSR segment
by Alicia Kelso — Editor, QSRWeb.com
Taco Bell's perception gains are among the highest across all industries.
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McDonald's 2013 plans include strong product pipeline
by Alicia Kelso — Editor, QSRWeb.com
The company's strategy includes adding more 24-hour restaurants to broaden accessibility.
read nowSubway offers fans a chance to attend NYC fashion show
January 23, 2013
Australian snowboarder Torah Bright and world champion gymnast Nastia Liukin will walk the runway in The Heart Truth Red Dress Collection Fashion Show at New…
read nowCheba Hut plants itself near University of Wisconsin's campus
January 23, 2013
Cheba Hut will open its newest location on Jan. 26 at 453 Gillman St. in Madison, Wis. The restaurant will feature locally sourced beverages such as Spotted…
read nowCarl's Jr. commercial banned in New Zealand
January 22, 2013
A Carl's Jr. TV commercial has been banned in New Zealand by the country's Commercial Approvals Bureau (CAB). According to the New Zealand Herald, the decision…
read nowBurger King introduces Philly chicken sandwich with BOGO deal
January 22, 2013
From now through Feb. 17, participating Burger King restaurants will feature the brand's classic original chicken sandwich and its specialty varieties…
read nowCousins rolls out Italian-themed subs, bread
January 22, 2013
Cousins Subs is introducing two "Hot Italian" subs to its classic menu: the Meatlovers Meatball and the Chicken Pizzaz.
read nowTaco Bell provides sneak peak of Super Bowl commercial
January 21, 2013
Taco Bell has unveiled a 60-second online teaser video in anticipation of its 60-second Super Bowl commercial. The commercial touts the brand's "Live Mas…
read nowCousins Subs establishes philanthropic foundation
January 21, 2013
Cousins Subs restaurants has established The Make it Better Foundation to "improve the welfare and quality of life in the communities it serves."
read nowErbert & Gerbert's kicks off anniversary with deep discount
January 18, 2013
Erbert & Gerbert's Sandwich Shop is turning 25 this month and to celebrate, the chain is offering classic sandwiches for $2.25 from opening to 3 p.m. on…
read nowCulver's plans monthly social media promotions for 2013
January 18, 2013
Culver's has launched a "Mini Resolutions" sweepstakes inviting guests to share their lighthearted 2013 goals for a chance to win prizes.
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Arby's pushes sandwich through social media gaming campaign
January 17, 2013
The chain is hoping gamification component will drive loyalty.
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Krispy Kreme: Operations and marketing spark growth
by Alicia Kelso — Editor, QSRWeb.com
The chain marks its debut in India this week and is also ready to open its first small shop model in the U.S.
read nowBaskin-Robbins hosting weekly BOGO deals
January 16, 2013
Baskin-Robbins is kicking off the New Year with a weekly "Buy One Get One Free" two-scoop sundae offer at participating shops nationwide.
read nowWendy's steps up digital marketing with new menu launch
January 16, 2013
With the launch of its new Right Price Right Size value menu, Wendy's has added a "Claim Your Taste" digital experience (claimyourtaste.com) that has already…
read nowWhite Castle adds Facebook app invitation to Valentine's Day promo
January 16, 2013
White Castle is planning its annual Valentine's Day promotion, which includes table-side service and themed decorations for couples that make reservations.
read nowLong John Silver's updates menu for first time in a decade
January 16, 2013
Long John Silver's has added new items to its menu, marking the chain's first major change to its offerings in more than a decade. According to Louisville…
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Boomers add restaurant occasions while Millennials cut back
by Alicia Kelso — Editor, QSRWeb.com
Research shows Boomers increasing their share of restaurant traffic in recent years, with Millennials decreasing theirs.
read nowA&W selects new creative agency of record
January 15, 2013
A&W Restaurants Inc. has selected Cornett Integrated Marketing Solutions as its creative agency of record.
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