Dunkin' Donuts' Boston Screams back for Halloween

October 25, 2012

Dunkin' Donuts has brought back its Halloween-themed Boston Scream Donut, a variation of its classic Boston Kreme donut with orange icing drizzle added. The…

McDonald's signs agreement to keep All American Games in Chicago

October 25, 2012

The McDonald's All American Games will stay in Chicago through 2015. After the event set an attendance record in 2011 and carried that momentum into the 201…

3 tips for creating an effective mobile website

Mobile website visitors are in a rush; make sure all of the information they need is easily and quickly accessible.

Taco Bell hosting World Series giveaway promotion

October 23, 2012

On the heels of its most successful product launch ever, Taco Bell has partnered with Major League Baseball to give away a free Doritos Locos Taco if any…

Krystal marks 80th anniversary with 25-cent burgers

October 23, 2012

The Krystal Company will kick off its 80th anniversary Oct. 24 with parties at its 350 restaurants throughout the Southeast. On that day, from 11 a.m. to …

Baskin-Robbins rolls out Halloween ice cream cakes

October 23, 2012

Baskin-Robbins is offering a special lineup of ice cream cakes for Halloween. Available now at participating Baskin-Robbins locations nationwide, the…

White Castle inducts loyal fans into hall of fame

October 23, 2012

White Castle will induct its most dedicated fans, known as "Craver Nation," at its annual Cravers Hall of Fame event Oct. 25 in Columbus, Ohio. The 2012 class…

Jersey Mike's hits mobile marketing milestone

October 23, 2012

Jersey Mike's Subs has signed up the 650,000th member of its Shore Points Rewards loyalty program powered by SkyPop's mobile marketing platform. The milestone…

Driving big business with loyalty programs

by Christopher Hall

Loyalty programs offer a way to build relationships with customers, and gather mission critical insight into their behavior.

Technology, value emerge as McDonald's priorities in tight market

by Alicia Kelso — Editor, QSRWeb.com

CEO discusses Q3's soft sales and customer service initiatives, including a greater focus on mobile initiatives.

Hardee's adds ribeye steak to breakfast menu

October 22, 2012

Hardee's has added another biscuit sandwich to its breakfast menu. The new ribeye steak, egg and cheese biscuit is now available at all Hardee's locations and…

Crawfish returns to the Popeyes' menu

October 22, 2012

Popeyes Louisiana Kitchen has brought back its popular limited-time offering of crawfish for its 4th annual Crawfish Festival. From today through Nov. 25, the…

Burger King partners with Nintendo for Wii U giveaway

October 22, 2012

Burger King restaurants are offering guests the chance to win a Wii U system, the new gaming and entertainment system from Nintendo that launches on Nov. 18.

Jack in the Box adds chili cheese curly fries to menu

October 22, 2012

Jack in the Box restaurants have added a new snack offering to the menu – chili cheese curly fries.

Burger King launching digital gift card program

October 22, 2012

Giftango Corporation, a digital gift card provider, announced a partnership with Burger King Worldwide to launch the BK digital gift card program.

Wendy's names new digital agency of record

October 19, 2012

Wendy's has named VML as its digital agency of record to help with the company's goal of "exploding in the digital space."

Burger King Latin America launches Nescafé specialty coffees

October 19, 2012

To meet the growing global demand of specialty coffee consumption, Burger King has launched new specialty coffee menu items in the Latin America and Caribbean…

Quality perception of QSRs gaining ground with casual diners

October 19, 2012

As quick-service chains improve their value and quality to compete with fast casual and casual dining brands, consumer perception about the QSR segment seems…

NRA seeking applicants for community service efforts

October 19, 2012

Charitable contributions from the restaurant industry are estimated to amount to up to $3 billion annually, and more than nine out of 10 restaurants are…

Burger King introduces Holiday Sweets menu

October 18, 2012

Burger King today introduced its Holiday Sweets menu, including a Gingerbread Cookie Sundae, Gingerbread Cookie Shake and Cinnabon Minibon Rolls.