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Marketing News & Media

Taco Bell buzz falls flat with Cantina Bell menu

July 18, 2012

Taco Bell's Doritos Locos national launch in March helped give the chain the biggest improvement in consumer perception in the QSR category in the first half…

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Dairy Queen's Miracle Treat Day ready for seventh year

July 18, 2012

Dairy Queen restaurants in the U.S. and Canada are preparing for the company's annual Miracle Treat Day July 26.

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Culver's franchisee enjoying benefits of digital menu boards

by Alicia Kelso — Editor, QSRWeb.com

Package includes new 'specials of the day' board and video loop.

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KFC, Comedy Central team up for Millennial-based promotion

July 17, 2012

Comedy Central has teamed up with KFC to create an original digital series and contest "Growing Up and Getting Out."

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Quiznos hosts Colorado Fire Relief Day

July 17, 2012

Denver-based Quiznos has designated today as Quiznos Colorado Fire Relief Day. Fifty percent of all sales netted today at participating locations in Colorado…

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Wendy's new mobile app offers customized calorie counting

Guests can store their favorite meal selections for future reference.

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Report: Burger King has fastest growing fan base on Facebook

July 16, 2012

A new report from social-benchmarking company Unmetric highlights the social media efforts of the top 16 quick-service restaurants, identifying the brands that…

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Philadelphia area McDonald's raising money for libraries

July 16, 2012

McDonald's Restaurants of the Greater Philadelphia Region have announced the return of the Ronald McDonald Summer Library Tour. The objective is to raise money…

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Kids LiveWell membership passes 100 restaurant brands

July 13, 2012

As the National Restaurant Association's Kids LiveWell marks its first anniversary this week, the program's membership has reached more than 100 participating…

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Subway introduces three Angus sandwiches

July 13, 2012

Subway has launched three Angus Melt sandwiches in the Atlanta, Detroit and Nashville, Tenn., markets, as well as some Georgia markets.

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McDonald's, Coca-Cola in the middle of Olympic tug-o-war

by Alicia Kelso — Editor, QSRWeb.com

Support for athletes outweighs negative perceptions.

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Aspiring food truck operators to battle during Food Network show

July 12, 2012

Food Network's The Great Food Truck Race is returning for its third season Aug. 19, with host Tyler Florence.

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Ohio State signs Tim Hortons as official coffee sponsor

July 12, 2012

The Ohio State University has one of the largest fan bases in the country, and Tim Hortons is now in a position to gain plenty of exposure from that base as…

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Pretzelmaker kicks off Pretzel Dog, lemonade summer promo

July 12, 2012

Pretzelmaker is promoting its Pretzel Dog, a 100-percent All-Angus beef hot dog rolled in pretzel dough, and lemonade throughout the summer on its social media…

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The service sucked, but that new logo looks great

by Nate DaPore — President and CEO, PeopleMatter

A great marketing campaign is only part of the equation for a successful business.

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Arby's announces major franchise deal

July 11, 2012

Arby's Restaurant Group Inc. has announced the sale of 51 company-owned locations and extensive development rights for Dallas/Fort Worth to Guillermo…

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Taco Bell gets creative with QR code to promote Cantina Bell menu

July 11, 2012

Taco Bell was an early adopter of QR coding within the quick-service segment, but now the chain is adding some creative flair to its mobile promotions.

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Dunkin' Foundation awards more than $127K to nonprofit groups

July 11, 2012

The Mid-Atlantic Chapter of The Dunkin' Donuts & Baskin-Robbins Community Foundation (DDBRCF), comprised of local franchise owners and Dunkin' Brands…

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Jersey Mike's beverage cups highlight non-profit partners

July 11, 2012

Jersey Mike's Subs is hoping to educate and inspire its customers nationwide this summer, while boosting the visibility of non-profit organizations with…

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Wendy's introduces Son of Baconator cheeseburger

July 11, 2012

Wendy's has introduced a new burger specifically designed for bacon lovers. The Son of Baconator features thick, center-cut Applewood Smoked Bacon on top of…

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