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Marketing News & Media

White Castle goes all in for Burger Month with free sliders, luge clinics, contests

May 1, 2019

White Castle is sinking — or perhaps we should say "sliding" — its teeth into National Burger Month with a retro tribute to the chain's 98-year-old square…

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Hardee's makes impassioned plea to 'Save the Veggies' with roast beef LTO

April 30, 2019

In celebration of the veggie-less sandwich, Hardee's is helping to plant millions of vegetables nationwide

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Culver's highlights US farmers for 4th year

April 26, 2019

Wisconsin-based Culver's is bringing back its social media-based series honoring the nation's farmers for the fourth year, this April 26. Through its…

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C-Speak: Cincinnati Reds' success with food lockers paves way for restaurant uses

by S.A. Whitehead — Food Editor, Net World Media Group

The Cincinnati Reds scored a home run with Apex Supply Chain technologies' "click-and-collect" foodservice system last season, paving the way for widespread…

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Slutty Vegan creator Pinky Cole on brand's soaring popularity as it pushes the plusses of healthy eating

With an Impossible Burger base for its massively "Instagrammed" sloppy burgers, Slutty Vegan has risen  from a largely unknown solo food truck, to hugely…

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Church's LTO capitalizes on spice, value

April 26, 2019

Church's Chicken is pushing its spicy chicken offerings this spring, with an LTO that will put a Spicy Tenders meal deal in diners' hands for $5. The offering…

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KFC Mom's Day = 4M chicken pieces, hunky 'Colonel-ized' Chickendales, Cinnabon dessert

April 25, 2019

Mother's Day — ahem, May 12, for those who are wondering —  is a sales marathon for KFC, which doles out the chicken goods for about 300,000 families…

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Subway stirs things up at the Country Club with sandwich LTO

April 25, 2019

Subway is ushering in its Club Collection of LTO sandwiches, which take the idea of the popular Club sandwich a few steps further, according to a news release. 

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Subway's former chief digital officer named Edible president

April 25, 2019

Edible Brands Inc., parent company of Edible Arrangements, has hired Carissa Ganelli, Subway's former chief digital officer, as its president. The franchisor…

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Postmates adds 1,000 cities, offers Subway $5 off deal

April 24, 2019

Third-party delivery service, Postmates, said it has launched in 1,000 more U.S. cities, bringing its total to more than 3,500 cities nationally, covering…

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Culver's 'dips' into popular spinach-artichoke combo

April 23, 2019

Culver's is capitalizing on the nation's love of the combination of spinach and artichoke by incorporating the flavor combo into the chain's Spinach Artichoke…

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QSR operator's guide to netting free press

by S.A. Whitehead — Food Editor, Net World Media Group

Earned media, free press, viral media -- whatever you call it, when it's positive and it sets local and/or national news reporters afoot and in the direction…

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Roy Rogers names senior IT manager

April 18, 2019

Roy Rogers Restaurants has named a veteran IT executive, Frank Cleveland, as the brand's senior manager of IT.

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Taco Bell campaign pushes tacos every day of the week

April 18, 2019

Taco Bell will launch an ad campaign April 21 designed to challenge the idea that eating tacos is a "Tuesday thing."

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El Pollo Loco hires former Coke, Arby's IT exec for new digital role

April 18, 2019

El Pollo Loco, Inc. has named Brian Wallunas to the newly-created role of vice president of digital marketing, effective April 22. In the role, Wallunas will…

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Ways creative QSR's can still 'deliver' in a post-Amazon Effect world

by Ray Reddy — CEO and Co-Founder, Ritual

Brands that want to survive and thrive in the QSR ecosystem now -- after the game-changing ramifications of the so-called "Amazon Effect" -- would do well to…

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3 restaurateurs' views on amping up QSR catering sales through social media

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Social media has delivered new marketing opportunities for restaurants, but it has also raised the bar, especially since customers now expect catering services…

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Dine-in … delivery … drive-thru? Rave Restaurant Group president talks fulfilling diners' druthers today

by S.A. Whitehead — Food Editor, Net World Media Group

Pizza customers are a finicky bunch, with some seeking a nice dine-in experience, others insisting on delivered pies and still more who want to pick up their…

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Yoshinoya bringing 'something old, something new' to San Diego

April 11, 2019

The 121-year-old Japanese QSR, Yoshinoya, has opened the first of three planned San Diego-area restaurants this year in City Heights in Greater San Diego. The…

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Doing the digital advertising dance: 3 brands talk about getting in step

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Top executives from Your Pie, Fazoli's and Wings Etc. recently shared their challenges and successes in keeping up with the rate of change in digital…

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