McDonald's, Coca-Cola, Twitter team up to give away 1 million free Cokes

February 17, 2015

McDonald’s in Brazil is giving away 1 million free Cokes.

Church's Chicken teams up with Ink Link for 'rebuilding phase'

February 16, 2015

Atlanta, Georgia-based Ink Link Marketing, a marketing and public relations firm specializing in the restaurant and hospitality space, was named PR Agency of…

E la Carte named one of Fast Company's World's 50 Most Innovative Companies

February 16, 2015

E la Carte announced it has been named by Fast Company as one of the magazine's World's 50 Most Innovative Companies for 2015.

Small businesses don’t 'like' the new Facebook

by Ed Zimmerman — President, pizza.com

Facebook finally adopted the publishing model of the old school media: If you want to publicize your business, you have to pay. Small business owners and…

Valentine's Day deals from pizza to travel sweeten the holiday

February 12, 2015

Valentine's Day deals range from heart-shaped food to a chance to win a trip for two.

Getting back to your marketing roots

Although mobile and social media marketing have been hot industry topics for the past few years, you can’t have a strong digital showing without first…

How customers' expectations define your brand

by Andrew Sharpe — Retail Strategist, BRANDSPANK

The success of your brand lies in good, old-fashioned customer service — with the emphasis on "good."

Philly's Best, National Hod Rod Association drive promotions through partnership

February 5, 2015

Philly’s Best, a Southern California-based QSR, announced a partnership with the National Hot Rod Association for the 55th annual Circle K NHRA Winternationals.

Friendly's colors ice cream cakes with Crayola

February 4, 2015

Wilbraham, Massachusetts-based Friendly’s Ice Cream LLC, the operator of Friendly’s restaurants and a manufacturer of ice cream products in retail outlets, is…

Wienerschnitzel revs up promotions with Toyota Motorcross partnership

February 4, 2015

Wienerschnitzel announced a partnership with Toyota for cross-promotional efforts around both brands’ participation at Monster Energy west coast Supercross and…

Mobile Payments Today publishes wallet comparison guide

February 4, 2015

The 61-page document details the capabilities of 151 leading mobile wallets.

Can Galardi rev up a new generation of Wienerschnitzel fans?

Wienerschnitzel's Chief Visionary Officer is hoping to introduce the 53-year-old hot dog brand to a new, young audience through strategic sponsorships.

Wienerschnitzel sponsoring off-road vehicle races in California

February 3, 2015

Hot dog chain Wienerschnitzel announced its newly-formed partnership with 4 Wheel Parts, an off-road, Jeep and aftermarket performance products company, and…

Arby's offering free Jalapeno Hushpuppies

February 3, 2015

Arby's has announced that for one day only the company is offering all E-Club members an opportunity to receive free Jalapeno Hushpuppies.

McDonald's does use real eggs and here's the video to prove it

February 3, 2015

In light of recent controversies, McDonald's is once again out to prove itself by talking about eggs.

LiveDeal Inc. sees Q4 jump

February 3, 2015

LiveDeal Inc. has announced that the company topped its Q3 deal totals by 1,100 in Q4.

Tim Horton's bringing back chance to win cars, prepaid cards

February 2, 2015

Tim Horton's is bringing back its RRRoll Up the Rim to Win campaign for a chance to win more than 48 million prizes.

NRA president/CEO named to 'Most Powerful People in Food' list for the third year in a row

February 2, 2015

The National Restaurant Association's (NRA) President and CEO Dawn Sweeney has been named one of 2015's "Most Powerful People in Food" by The Daily Meal for…

Sometimes love just ain't enough: #McDonaldsPayment brings out the crazy all over Twitter

McDonald's now infamous Super Bowl ad promoting its new campaign of accepting hugs for payment has exploded on Twitter, and not in the gentlest of ways.

Tuesday roundup: butter meets burgers, Oreos sweet on Cinnabon

February 2, 2015

Last week saw a variety of new menu items.