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Marketing News & Media

Popeyes' golden opportunity after Great 2019 Chicken Sandwich War

As the dust settles on The Great Chicken Sandwich War of 2019, the head-to-head battle between Popeyes and Chick-fil-A may end up going down as among the most…

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McDonald's adds to tech arsenal with conversational tech acquisition

September 10, 2019

McDonald's Corporation said today it will acquire voice-based conversational tech company, Apprente, adding to its growing toolkit of customer-facing tech…

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KFC fills trick-or-treat streets with Colonel clones

September 9, 2019

What better way to market your brand during that favorite haunted holiday of Halloween, then to dispatch thousands of pint-sized versions of your spokesperson…

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From homelessness to selling $1K sandwiches: The story of Ike's Love & Sandwiches

From the depths of business failure and homelessness, to the height of restaurant brand success and a devoted fan base, the man behind Ike's Love & Sandwiches…

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Appetize QSR platform integrates Olo, Punchh and SynergySuite

September 5, 2019

Appetize, a point-of-sale and enterprise management platform, has integrated with the Olo, Punchh and SynergySuite digital platforms to simplify restaurant…

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New KFC Celebrity Colonel flashes back to football film, 'Rudy'

September 5, 2019

KFC is going through the goalposts for its new celebrity colonel, by dubbing Sean Astin, the actor who played the lead in the 1993 football film, Rudy, the…

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Subway's LTO is smokin'

September 5, 2019

From a product test behind the doors of a mock storefront in the barbecue capital of Austin, Texas, to the 13-hour slow-smoking process, Subway has gone all…

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KFC's Atlanta store 'Beyond Chicken' test sells out in under 5 hours

August 28, 2019

The familiar red-and-white bucket of Kentucky Fried Chicken transformed into green, both literally and figuratively, yesterday, when the fried chicken chain…

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3 rewarding realities of QSR real-time engagement

Want to see real revenue results? Reel in customers with real-time marketing and realize three benefits that can mean a new and improved reality for your brand.

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Bojangles' boxes up fall tailgate parties

August 26, 2019

Bojangles' success last football season with its Caroline Panthers-emblazoned "Big Bo Box" did so well for the brand that it's expanding the idea this year to…

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KFC, Beyond Meat test 1st national plant-based QSR chicken Tuesday in Atlanta

August 26, 2019

Plant-based QSR chicken is reality, starting tomorrow when Kentucky Fried Chicken becomes the first national U.S. quick-serve to test a plant-based chicken as…

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DQ making Blizzards burn

August 26, 2019

DQ is offering all takers free Blizzard-scented candles to promote the brand's fall flavor line for the popular frozen concoctions. The brand said all fans…

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Del Taco tells customers to 'Sit!' ... 'Stay!' ... for Dog Day

August 23, 2019

Although some would argue the "Dog Days of August" are officially over, Del Taco and all their canine friends disagree. In fact, to make a point of that the…

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Is your brand social media friendly?

by Hannah Hambleton — Content Manager, Beambox

Do your brand's stores offer a great brand-emblazoned backdrop for customers' social media food photos? What about geotags? Are you using them to "reach out…

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Hardee's brings bargains to breakfast

August 22, 2019

Hardee's is bringing value options to its breakfast menu, announcing the launch of a $2, $3, More lineup this week, featuring four items based around the…

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Taco Bell offers students new take on back-to-school uniforms

August 20, 2019

In Taco Bell's ongoing pursuit to outfit the world in branded merchandise, the QSR has launched its Back to School collection in its online Taco Shop…

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The brand-building beauty of QSR blogging

by S.A. Whitehead — Food Editor, Net World Media Group

Does your QSR have a blog? If not, you're missing a great way to connect with customers and employees, not to mention the marketing value. Here are some…

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Dunkin' offering $20M in peel-off game prizes

August 20, 2019

Dunkin' will kick off a return appearance of the brand's Sip. Peel. Win. Promotion Wednesday, this time with more than $20 million in prizes, which includes…

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Del Taco gives new breakfast wrap away free via app

August 19, 2019

Del Taco Restaurants, Inc. is honing in on its breakfast business with a new breakfast toasted wrap, now available at the company's more than 580 restaurants…

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Chick-fil-A, Dunkin' wrestle customers' hearts from Starbucks

August 15, 2019

Move over Starbucks, Americans now say a chicken has their heart according to the largest brand intimacy study that found Chick-fil-A is ranks first for…

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