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Marketing News & Media

Get real! Authenticity will rule in 2020 QSRs marketing

by S.A. Whitehead — Food Editor, Net World Media Group

New research indicates that while consumers may not necessariy do what they say when it comes to brand patronage, they expect the QSRs they buy from to be "as…

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KFC mashes up mega-popular heat +sweet

November 14, 2019

In the annals of really really sizzling hot trends, hot chicken along with chicken-and-waffles have got to be at the top of the temperature dial, explaining…

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Carl's Jr., Hardee's parent names former Popeye's president as chief brand officer

November 14, 2019

Carl's Jr. and Hardee's parent, CKE Restaurant Holdings, Inc., has named former Popeyes President, North America Chad Crawford as its chief brand officer.

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Nathan's Famous signs 2 agencies to help build bigger hot dog empire

November 13, 2019

Nathan's Famous, Inc., is prime for franchise growth and has enlisted two agencies to help it attract first-rate franchises. Goji Creative and Trevelino/Keller…

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Halo Burger tips its hat to hunter-customers

November 13, 2019

Michigan native chain, Halo Burger, is tipping its hat to the state's many avid hunters by giving them free camoflauge print hats of their own to take out to…

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Hardee's boxes up Thanksgiving in Jacksonville

November 12, 2019

Hardee's reports that its research recently uncovered a fascinating little Thanksgiving tidbit: Americans are looking beyond the traditional Norman…

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Best practices for integrating carryout

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

By envisioning the carryout business as a component of an emerging, integrated digital ecosystem, restaurant decision makers can allocate resources in a way…

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Veterans Day Monday has brands primed to show support

by S.A. Whitehead — Food Editor, Net World Media Group

Veterans Day is Monday and brands nationally are rolling out the red carpet for all those who serve and have served.

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Taco Bell opens up for passionate, pioneering spirit to win $6M in scholarships

November 6, 2019

The Taco Bell Foundation will open its fifth annual Live Más Scholarship to applicants, with more than $6 million available, with each scholarship ranging from…

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Dunkin' dunks itself in season's flavors

November 4, 2019

Dunkin' is living up to its name this holiday season by fully dunkin' itself into it largest lineup of holiday flavors and specials in the brand's history…

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2019 Perfect Pitch winner: 'Best fried chicken in the land of fried chicken'

by S.A. Whitehead — Food Editor, Net World Media Group

Louisville, Kentucky brand, Royals Hot Chicken is not only a hot commodity in its fried chicken-steeped home base, but also managed to burn up the competition…

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Hardee's seeks America's best biscuits via social media

October 29, 2019

Hardee's is calling all the best biscuit-makers to help the brand find its next biscuit recipe at a brand where biscuits have long been a calling card of…

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A&W gives its curds a kick

October 29, 2019

A&W Restaurants is kicking it up a notch to ride out the end of the year with its sriracha cheese curds LTO, featuring the brand's well-loved Wisconsin…

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KFC 'Pez-ifies' the Colonel

October 23, 2019

Prepare for more adult theft from kids' trick-or-treat bags this year, thanks to the latest goofy, but most assuredly trendy Colonel Sanders Pez candy…

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Mmmm! Starbucks does black-and-slimy UK offering

October 22, 2019

Black with green slime may not be the description just about any caffeine-seeking thirsty soul would seek, but that is indeed the description of U.K.

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A&W is sprouting up a plant-based burger, CEO says on QSRweb podcast

by S.A. Whitehead — Food Editor, Net World Media Group

A&W's turnaround CEO Kevin Bazner goes one-on-one with QSRweb Editor Shelly Whitehead on today's podcast to break some news on the brand's rollout of the…

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Wendy's Carolinas-only LTO heats up fall

October 18, 2019

Wendy's has brought back it Carolina Classic Burger LTO, but specifically to its North and South Carolina locations, a news release said. The special item…

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KFC promotion sends 528 wings each to 500 diners' doors

October 17, 2019

KFC is pushing its newly introduced Kentucky Fried Wings with a special $75 promotional package available for 500 customers, which essentially sends 528 wings…

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When digital menu content distracts from the goal

From menu animations that flash by at the speed of light, to the laborious customer experience of printed menus, there's got to be a better way.

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Fancy Foods shows' host rebrands, widens membership

October 15, 2019

The 67-year-old Specialty Food Association — representing 3,800 member companies in the $148 billion specialty food industry — is itself rebranding. The SFA…

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