Del Taco brings back former marketing lead as CMO

February 11, 2020

Del Taco Restaurants, Inc. has brought back one of its former marketing executives to lead the QSR's strategy going forward as its new CMO. Restaurant industry…

Making QSR menus maximize profits

With key players like dogs, workhorses, puzzles and stars, the art of menu engineering may at first sound like a kind of weird board game. But those who master…

Linked loyalty lets customers drink up at Dunkin', fill-up more frugally at Shell

February 7, 2020

Ducking in for a doughnut and/or coffee at Dunkin' can now help you shave cents off a gas-up at Shell, thanks to a partnership just announced between the Shell…

Wendy's ready to blast into breakfast, as NRDC blasts brand over antibiotic use

February 5, 2020

Monday, March 2, is B-day, you might say, for Wendy's, which said it will officially launch its latest go at breakfast on that day, after the brand initially…

Moving from pizza to pistachio doughnuts: Chicago restaurateur says it's a natural

by S.A. Whitehead — Food Editor, Net World Media Group

Ask a pizzaiolo the key to mastering the pie and you'll likely hear it's the dough. Chicago restaurateur Rich Labriola won't argue that point. In fact, he's so…

Dunkin' Brands names marketing strategy VP, forms team

February 4, 2020

Dunkin' Brands has promoted its former chief of staff and director of corporate sttrategy to vice president, marketing strategy, U.S., according to a news…

Sonic unveils lots o' Totchos

February 3, 2020

QSRs have had great success adding heat to potatoes, but potato tots have been left mostly alone. Sonic changed that this winter by introducing its…

A&W baskets some cod pre-Lent

February 3, 2020

A&W said on its website that the brand is launching a fish-centered LTO in the run-up to the Christian religious season of Lent, which begins Feb. 26. The…

Dunkin' Brands names international marketing VP, promotes 2 to VPs

January 30, 2020

Dunkin' and Baskin-Robbins parent, Dunkin' Brands, has named three vice presidents to its international team, including two in-house promotions and the hiring…

Dillas Quesadillas founder on the value of following 'Jennifer' while feeding the 'Gator'

by S.A. Whitehead — Food Editor, Net World Media Group

Dillas Quesadillas founder, Kyle Gordon, comes off as the kind of laid-back guy you'd have a beer with. But don't let looks deceive:This one-time college kid…

70% of your customers visit once and never return—here’s how to win them back

It’s been said time and time again—turning a first time visitor into a loyal customer is the ultimate win for any business.

Will Burger King, Popeyes meatless + chicken sensations stand test of time?

by Jason Altman — Senior Director of Equity Insights, 1010data

Restaurant Brands International, the owner of the Burger King and Popeyes brands, was busy last year rolling out two QSR sensations in August, including Burger…

Taco Bell returns Nacho fries with a kick o' 'chix'

January 24, 2020

Taco Bell is betting that its marketing and menu marvel of 2018 can keep on returning sizzling results in its newest permutation introduced this week that…

McDonald's welcomes Lunar New Year with red envelopes

January 22, 2020

In February, McDonald's will celebrate the Lunar New Year at the San Francisco Chinese New Year Festival by giving out those traditional lucky red envelopes…

Reigniting the glow over Michigan's 97-year-old Halo Burger

by S.A. Whitehead — Food Editor, Net World Media Group

Olives on burgers? Ice cream in ginger ale? Saintly looking cows? Yes, you've landed in the Halo Burger zone, a regional burger brand that has regained its…

Third-party business is booming—but is yours?

Restaurants are becoming more and more dependent on third parties like Yelp, Google and GrubHub to drive business. But these providers sometimes prioritize…

Panda Express launches fans into Lunar New Year via AR

January 15, 2020

American Chinese QSR, Panda Express, is pulling out all the stops this year to help customers worldwide celebrate the Lunar New Year, this time through the use…

Roy Rogers charges into branded merch beat

January 14, 2020

Roy Rogers is galloping headlong into the branded merchandise game with its online RoyRogersGeneralStore.com, featuring everything from T-shirts to water…

Domino's digs into GPUs' data-churning mega-muscle to transform customer experience

by S.A. Whitehead — Food Editor, Net World Media Group

Domino's has discovered a virtual goldmine in the data-handling computer power of a resource once confined to the picture-heavy needs of video gaming — the GPU.

Restaurant gift card sales strong despite shorter holiday season

January 13, 2020

Although restaurants felt the affect of the shortened 2019 holiday sales season in gift card sales, those sales are still on an upswing, according to data from…