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Marketing News & Media

Wendy's sink-bathing employee prank costs worker his job

June 7, 2019

What appears to be a poorly judged employee prank at a Milton, Florida, Wendy's has cost an employee his job, and has caused negative publicity, despite the…

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Square for Restaurants wipes out 'tablet farms' with DoorDash, PostMates, Chowly integration

June 7, 2019

Square for Restaurants has launched a set of order management integrations that allows orders from Postmates, DoorDash and the POS integration solution…

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QSRs in 'Amazon mindset' age: Does your brand really meet customer expectations?

As the market continues to adopt the "Amazon mindset" of expected online ordering and delivery across food service, many QSRs remain in "catch-up" mode. But…

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Taco Bell kiosk rollout takes top honors at annual ICX Summit in Dallas

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

The Interactive Customer Experience Association honored Taco Bell’s All-Access Self-Order Kiosks by Elo Tuesday during the Elevate Awards Presentation.

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White Castle beefs up retail business

June 4, 2019

Thirty-two years after the brand began selling its sliders in stores, White Castle has partnered with Alliance Sales and Marketing and Burdette Beckmann to…

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Subway launching test June 27 making it 1st restaurant to bake King's Hawaiian bread in stores

June 4, 2019

Subway will soon start baking King's Hawaiian bread in 300 locations in Champaign, Illinois, Reno, Nevada, and Richmond, Virginia. On June 27, the new 8-inch…

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McDonald's customers can trade foreign currency for global-inspired menu

June 3, 2019

McDonald's is playing up its international offerings this summer by letting customers pay in any amount of foreign currency that they have on hand. The brand…

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Your QSR's workplace culture: Brand builder or buster?

by S.A. Whitehead — Food Editor, Net World Media Group

Think workplace culture doesn't show through to your customers? Think again. In fact, poor feedback about your brand through venues like social media and even…

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Dairy Queen, Cold Stone partner with Reese's on ice cream-ified peanut but cup concoctions

June 3, 2019

This week, ice cream-focused brands, Cold Stone Creamery and Dairy Queen, both announced relationships with Reese's (of peanut butter cup fame) to bring ice…

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Roy Rogers signs on MDB to rebrand chain

May 31, 2019

Roy Rogers Restaurants is rebranding and has selected MDB Communications to oversee the effort.

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Dunkin' celebrates other kind of 'holey' day: National Donut Day

May 31, 2019

June 7 is National Donut Day, and Dunkin' is giving away doughnuts all day with a beverage purchase, a news release said. 

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Subway beefs up innovation team with 4 key leaders

May 30, 2019

Subway promoted its former vice president of culinary innovation, Len Van Popering, to serve as chief brand and innovation officer, where he'll oversee the…

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Checkers/Rally's payment card breach in 19 states' stores

May 29, 2019

Checkers Drive-In Restaurants is notifying guests about a data security issue involving malware at certain Checkers and Rally's locations in 19 states…

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The big 3: Top QSR tech trends today

by Donna Cobb — Executive Director, Enterprise Marketing, Comcast Business

As demand for technology-focused experiences continues to rise, QSRs must look for ways to use existing technology to attract and retain customers. But…

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QSR digital signage dollar-savers

A limited budget doesn't have to limit the impact of your QSR's digital signage. Follow these guides to save big bucks on your signage, even as you amp up its…

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Chick-fil-A deploys AI to fight food safety threats in US

May 28, 2019

A key Chick-fil-A executive said the company is using AI to fight the threat of food safety problems across its 2,400 restaurants in 47 states. Venture Beat…

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DQ's 'Box of Happy' campaign focuses on millennial parents' summer needs

May 23, 2019

DQ is reaching out to parents of young kids facing hot summer days. The brand has launched what it says is a first of its kind "experience-centric subscription…

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Carl's Jr, Hardee's launch soldier-supporting Stars for Heroes campaign

May 23, 2019

Carl's Jr. and Hardee's parent company, CKE Restaurants Inc., has launched its eighth annual Stars for Heroes in-store fundraising initiative benefiting the…

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Postmates to launch television ad campaign featuring Martha Stewart

May 20, 2019

Postmates, the on-demand delivery firm, has announced that its first national television ad campaign will feature celebrity home improvement expert Martha…

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Why QSRs might want to save giveaways —  quite literally — for a rainy day

May 20, 2019

A recent Ohio State University study of reviews on 32 Florida restaurants found that rainy days resulted in many more bad reviews than dry days. According to a…

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