Marketing News
Dunkin’ Donuts leverages JetBlue Airways partnership for promo
July 1, 2014
Dunkin' Donuts is offering a special promotion with JetBlue Airways as part of its ongoing partnership that began in 2006 and was renewed in 2011. According to…
read nowCarl’s Jr., Hardee’s spice up big chicken sandwich
July 1, 2014
Carl's Jr. has added a jalapeno version of its Big Chicken Fillet Sandwich, which was first introduced in May.
read nowDairy Queen’s bacon cheeseburger added to value menu
July 1, 2014
Throughout July, the Dairy Queen system will include the new bacon cheeseburger on its $5 Buck Lunch menu. To launch the offering, the brand is hosting a…
read nowPopeyes introduces bolder shrimp offering
July 1, 2014
Popeyes Louisiana Kitchen has introduced new Cracked Pepper Butterfly Shrimp, available now through July 27. According to a news release, this LTO includes…
read nowCulver’s plans cash giveaway to mark anniversary
July 1, 2014
Culver’s is marking its 30th anniversary throughout July with a "Big 30" promotion in partnership with Pepsi. According to a news release, the brand will award…
read nowDunkin’ Donuts boosts snack offerings with new soft pretzel
June 30, 2014
Dunkin' Donuts has kicked off summer with new and returning menu items, including the new Pretzel Twist, a soft pretzel sprinkled with salt.
read nowBurger King scholars program fundraiser sets record
June 30, 2014
The Burger King McLamore Foundation’s 12th annual Jim McLamore Golf Invitational raised more than $275,000, a record-breaking amount. Funds raised from this…
read nowDunkin’ appoints several execs to support international business
June 26, 2014
Dunkin' Brands Group has added several new appointments and executive promotions within its Global Marketing, Innovation and Operations teams. These changes…
read nowWhite Castle’s autism awareness campaign sets fundraising record
June 26, 2014
White Castle raised more than $650,000 for Autism Speaks this spring by selling puzzle pieces in 400 restaurants in 12 states. According to a news release…
read nowSubway pitches in for state park campaign
June 25, 2014
Subway has launched its "Walk in the Park" campaign, in partnership with Washington State Parks. From now through Sept. 30, anyone who shows a Discover Pass at…
read nowWhite Castle celebrates bakery’s 50th anniversary
June 25, 2014
For the past 50 years, White Castle’s buns have been baked at a bakery in Evendale, Ohio near Cincinnati. The brand is celebrating the bakery’s milestone by…
read nowKrispy Kreme lends its support to Special Olympics
June 25, 2014
For the 14th consecutive year, Krispy Kreme, in partnership with the Law Enforcement Torch Run for Special Olympics, will host the Cops on Doughnut…
read nowSonic’s daypart, product strategies drive 5.3% lift in sales
June 24, 2014
Sonic Corp. turned in a 5.3 percent systemwide increase in same-store sales during Q3. Results were announced Monday and also included:
read nowLong John Silver’s hosting nationwide free food giveaway
June 24, 2014
Long John Silver’s plans to treat the country to lunch on June 28, as well as set a new world record in the process for the “largest free fish fry.”
read nowAuntie Anne’s franchisee develops pizza concept
June 24, 2014
Auntie Anne’s largest franchisee has created a new pizza concept called Rise Pies Handcrafted Pizzas. According to Brandenton.com, the concept will debut…
read nowCarl’s Jr. heats up breakfast with chorizo
June 23, 2014
Carl’s Jr. has introduced two new breakfast items featuring Mexican chorizo – the new Made from Scratch Chorizo, Egg & Cheese Biscuit and Chorizo, Egg…
read nowMarble Slab cools things off to promote unlimited mix-ins
June 23, 2014
To celebrate the first day of summer June 21, Marble Slab Creamery in Sugar Land, Texas, created 1 foot of snow in its parking lot. Customers who wore winter…
read nowLive from New York, it’s Ben & Jerry’s new flavors
June 20, 2014
Ben & Jerry’s has introduced two Saturday Night Live sketch-inspired flavors: Lazy Sunday and Gilly’s Catastrophic Crunch. According to a company news…
read nowGratafy mobile gifting app launches in Denver
June 20, 2014
Gratafy recently announced that it has launched in Denver, allowing consumers to purchase and send more than 600 gifts from local restaurants and bars.
read nowWendy’s: Snapchat is now a priority
June 19, 2014
McDonald’s and Taco Bell explored Snapchat campaigns earlier this year and now it looks like Wendy’s is jumping into the space as well. According to Adweek…
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