Marketing News
McDonald's expands 365Black Awards program
June 21, 2013
In celebration of its 10th annual 365Black Awards, McDonald's announced it is expanding the program by inviting more than 2,500 consumers to attend the…
read nowWendy's turns to Twitter to promote Late Night menu
June 21, 2013
Wendy's has turned to its Baconator Twitter account to offer fans "late night" prizes throughout the summer. Those who follow @IamBaconator will have the…
read nowChick-fil-A adds three new entrée salads, dressings
June 20, 2013
Chick-fil-A introduced three new entrée salads and an "improved" cool wrap to the menu this week. New salad dressings have been added to the menu as well…
read nowFrench Fry Heaven turns to mobile gaming to engage new fans
June 20, 2013
French Fry Heaven has launched a mobile gaming application that helps consumers understand the concept's menu of more than 50 varieties.
read nowRita's promotion kicks off summer
June 19, 2013
Rita's Italian Ice will kick off summer with its second annual First Day of Summer promotion June 21, featuring discounts on two of its most popular offerings.
read nowTaco Bell testing 'Power Protein' menu
June 19, 2013
Taco Bell plans to test a "Power Protein" menu beginning in July. The test is part of an effort to attract Millienials, the brand's core demographic, who seek…
read nowCaptain D's plans to rollout grilled menu in 2014
June 19, 2013
Captain D's continued its record-setting performance in the second quarter of 2013. Posting another quarter of positive same-store sales increases, the…
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Carl's Jr. taps Jenny McCarthy to push new salads
June 19, 2013
Carl's Jr. has added two new salads to its premium menu offerings: the Cranberry Apple Walnut Grilled Chicken Salad and BBQ Ranch Grilled Chicken Salad. They…
read nowSubway partners with Disney for two movie integrations
June 18, 2013
This month, Subway and The Walt Disney Company are celebrating one year of working together with the announcement of two additional movie integrations…
read nowFormer Arby's CMO joins Church's Chicken
June 18, 2013
Atlanta-based Church's Chicken has named senior marketing executive Steve Davis as its chief concept officer.
read nowBruster's Real Ice Cream adds three seasonal flavors
June 17, 2013
Bruster's Real Ice Cream has added three seasonal flavors to its line-up of frozen treats. Through July, Bruster's will offer black raspberry and black…
read nowKFC's grill promo underway on Twitter, Instagram and Vine
June 17, 2013
To kick off summer, grillers can show off their skills for a chance to win prizes in KFC's 2013 Grillmaster Challenge Contest.
read nowWhite Castle joins food truck space
June 14, 2013
White Castle will launch two food trucks later this month. The "CraveMobiles" will be available for events in the Louisville, Ky., and Columbus, Ohio…
read nowMcDonald's late-night breakfast tests well, will expand
June 13, 2013
McDonald's late-night breakfast menu test, taking place in the Central Ohio market for nearly a year, was successful enough to lead to a broader rollout.
read nowChick-fil-A expects 1M cow-attired guests for annual promotion
June 13, 2013
As part of Chick-fil-A's ninth annual Cow Appreciation Day celebration July 12, the chain is offering a free combo meal (breakfast, lunch or dinner) to any…
read nowJack in the Box launches iced coffee line
June 13, 2013
Beginning today, Jack in the Box restaurants will feature four new products, including its new line of iced coffee with two initial flavors — original and…
read nowCinnabon rolls out a trio of summer beverages
June 12, 2013
Cinnabon has rolled out new summer-inspired beverages, including one that pairs the brand with Reese's Peanut Butter Cups for the first time.
read nowRestaurant Assoc. marketing group sets fall conference schedule
June 11, 2013
The National Restaurant Association (NRA) Marketing Executive Group (MEG) has announced its bi-annual fall conference will take place in Denver Oct. 22 and 23.
read nowTim Hortons raises record $11.8M for Camp Day
June 11, 2013
Tim Hortons' restaurant owners and guests raised a record $11.8 million for the Tim Horton Children's Foundation's biggest fundraiser of the year, Camp Day.
read nowWendy's hosting annual Father's Day adoption promotion
June 11, 2013
Wendy's is set to host its annual Father's Day Frosty Fundraiser to help the Dave Thomas Foundation for Adoption.
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