Marketing News
Burger King calls turkey burger one of best Q1 LTOs
April 26, 2013
Burger King Worldwide Inc. today reported financial results for the first quarter ended March 31.
read nowWhite Castle marks National Hamburger Month with 25-cent Sliders
April 26, 2013
Throughout May, which is National Hamburger Month, White Castle will host a "Slider-bration" by offering its signature burger for 25 cents.
read nowPeanut butter and bacon among Sonic's 25 new shake flavors
April 26, 2013
Sonic Drive-In announced on its Facebook page Thursday that it is now featuring 25 new shake flavors.
read nowEl Pollo Loco selects Zeno Group as new agency
April 26, 2013
El Pollo Loco Inc. has selected Zeno Group as its new public relations agency of record following a competitive review. The agency's Santa Monica, Calif.-based…
read nowCousins Subs awards inaugural sports awards scholarships
April 26, 2013
Milwaukee-based Cousins Subs awarded four high school students $12,000 in scholarships as part of its inaugural Wisconsin Sports Awards Scholarship.
read nowDunkin' Brands' guest satisfaction at highest level in 'recent history'
April 26, 2013
Dunkin' Brands reported its first quarter 2013 results Thursday, which included comparable store sales growth of 1.7 percent at the company's flagship Dunkin…
read nowDunkin' Donuts partnership aimed at deepening multicultural relationships
April 26, 2013
Dunkin' Donuts announced its continued partnership with Universal Music Latin Entertainment to be the exclusive coffee provider of the "Rhythm of the Night…
read nowCold Stone Creamery jumps into chocolate bar market
April 25, 2013
Apparently Cold Stone Creamery is expanding beyond its signature ice cream and throwing its hat into the chocolate bar ring.
read nowFree Krispy Kreme for Hero Appreciation Day
April 25, 2013
On April 28, Krispy Kreme will celebrate National Superhero Day by giving away a free dozen doughnuts to those who are "everyday heroes."
read nowCarvel promotion encourages Red Cross donations
April 24, 2013
Carvel is marking April 25 as Free Cone Day. From 3 to 8 p.m., all participating Carvel Ice Cream shoppes will offer a free junior cone to guests. In addition…
read nowPretzelmaker taps NeNe Leakes as spokesperson
April 24, 2013
Pretzelmaker will once again celebrate National Pretzel Day April 26 by giving away free pretzels to its guests.
read nowWendy's teams up with VH1 for music discovery program
April 24, 2013
Wendy's has signed on as a sponsor for VH1's "You Oughta Know" music franchise. The multiplatform initiative, which launched in 2004, spotlights up-and-coming…
read nowBiscuitville partners with Original Stan's Pimento Cheese for new LTO
April 24, 2013
Biscuitville has teamed up with The Original Stan's Pimento Cheese to roll out a new pimento cheese bacon biscuit.
read nowKrispy Kreme hosts staycation sweepstakes for key lime launch
April 23, 2013
Krispy Kreme has rolled out key lime cake and key lime cheesecake doughnuts at participating U.S. and Canadian locations. The offerings will be available…
read nowTaco Bell turns to digital billboards for Cool Ranch Doritos Locos Taco launch
April 23, 2013
When Taco Bell launched its Cool Ranch Doritos Locos Tacos in March, word spread quickly via the brand's use of a social media-to-digital billboard.
read nowDairy Queen plans flagship Texas location with new tagline
April 22, 2013
Dairy Queen will open a new flagship restaurant in Euless, Texas, on April 30. The opening will be complemented with the tagline "Better Than You Remember!"
read nowKFC plans 'innovation restaurant'
April 22, 2013
KFC Corp. has temporarily closed a flagship location in the heart of its hometown of Louisville, Ky., for renovations. According to Louisville Business First…
read nowCarl's Jr., Hardee's kick off annual Stars fundraising campaign
April 22, 2013
CKE Restaurants Holdings Inc., parent company of Carl's Jr. and Hardee's, has kicked off its third annual Stars for Heroes fundraising campaign.
read nowStudy shows QSR value ads drive traffic
April 19, 2013
Using its 24-hour AdPi Express ad testing service, Phoenix Marketing International has found that ads including some sort of value message are significantly…
read nowBojangles' raises record amount for Muscular Dystrophy Association
April 19, 2013
Bojangles' has raised a record-breaking total — more than $446,000 — for the Muscular Dystrophy Association during its 12th annual Shamrocks Against Dystrophy…
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