Marketing News
McDonald's signs agreement to keep All American Games in Chicago
October 25, 2012
The McDonald's All American Games will stay in Chicago through 2015. After the event set an attendance record in 2011 and carried that momentum into the 201…
read nowTaco Bell hosting World Series giveaway promotion
October 23, 2012
On the heels of its most successful product launch ever, Taco Bell has partnered with Major League Baseball to give away a free Doritos Locos Taco if any…
read nowKrystal marks 80th anniversary with 25-cent burgers
October 23, 2012
The Krystal Company will kick off its 80th anniversary Oct. 24 with parties at its 350 restaurants throughout the Southeast. On that day, from 11 a.m. to …
read nowBaskin-Robbins rolls out Halloween ice cream cakes
October 23, 2012
Baskin-Robbins is offering a special lineup of ice cream cakes for Halloween. Available now at participating Baskin-Robbins locations nationwide, the…
read nowWhite Castle inducts loyal fans into hall of fame
October 23, 2012
White Castle will induct its most dedicated fans, known as "Craver Nation," at its annual Cravers Hall of Fame event Oct. 25 in Columbus, Ohio. The 2012 class…
read nowJersey Mike's hits mobile marketing milestone
October 23, 2012
Jersey Mike's Subs has signed up the 650,000th member of its Shore Points Rewards loyalty program powered by SkyPop's mobile marketing platform. The milestone…
read nowHardee's adds ribeye steak to breakfast menu
October 22, 2012
Hardee's has added another biscuit sandwich to its breakfast menu. The new ribeye steak, egg and cheese biscuit is now available at all Hardee's locations and…
read nowCrawfish returns to the Popeyes' menu
October 22, 2012
Popeyes Louisiana Kitchen has brought back its popular limited-time offering of crawfish for its 4th annual Crawfish Festival. From today through Nov. 25, the…
read nowBurger King partners with Nintendo for Wii U giveaway
October 22, 2012
Burger King restaurants are offering guests the chance to win a Wii U system, the new gaming and entertainment system from Nintendo that launches on Nov. 18.
read nowJack in the Box adds chili cheese curly fries to menu
October 22, 2012
Jack in the Box restaurants have added a new snack offering to the menu – chili cheese curly fries.
read nowBurger King launching digital gift card program
October 22, 2012
Giftango Corporation, a digital gift card provider, announced a partnership with Burger King Worldwide to launch the BK digital gift card program.
read nowWendy's names new digital agency of record
October 19, 2012
Wendy's has named VML as its digital agency of record to help with the company's goal of "exploding in the digital space."
read nowBurger King Latin America launches Nescafé specialty coffees
October 19, 2012
To meet the growing global demand of specialty coffee consumption, Burger King has launched new specialty coffee menu items in the Latin America and Caribbean…
read nowQuality perception of QSRs gaining ground with casual diners
October 19, 2012
As quick-service chains improve their value and quality to compete with fast casual and casual dining brands, consumer perception about the QSR segment seems…
read nowNRA seeking applicants for community service efforts
October 19, 2012
Charitable contributions from the restaurant industry are estimated to amount to up to $3 billion annually, and more than nine out of 10 restaurants are…
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Burger King introduces Holiday Sweets menu
October 18, 2012
Burger King today introduced its Holiday Sweets menu, including a Gingerbread Cookie Sundae, Gingerbread Cookie Shake and Cinnabon Minibon Rolls.
read nowJack in the Box hosting holiday fundraiser for Big Brothers Big Sisters
October 18, 2012
Jack in the Box restaurants today launched a holiday fundraiser benefitting Big Brothers Big Sisters. For $1, plus tax, guests may purchase a limited-edition…
read nowWhite Castle's $25K party package to benefit autism research
October 17, 2012
For the first time, White Castle is set to cater holiday parties with its new Crave Pallet that features 6,912 Sliders. Two Crave Pallets are available for…
read nowLong John Silver's introduces new tagline: 'That's What I Like'
October 17, 2012
Long John Silver's has introduced a new ad campaign and tagline, "That's What I Like."
read nowDairy Queen offering limited time $5 meal
October 17, 2012
Dairy Queen will feature the new Choco Mint Brownie as its Blizzard of the Month for November. The offering includes mint, brownie pieces, choco chunks and…
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