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Marketing News

Taco Bell CMO resigns

August 28, 2011

David Ovens, chief marketing officer for Taco Bell Corp., has announced his resignation, citing personal reasons.

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Burger King Canada introduces Chicken Tenders

August 28, 2011

Burger King Restaurants of Canada Inc. is celebrating the introduction of a four-piece Chicken Tenders package by offering the option for $1.

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White Castle's Autism Speaks campaign nets $1 million

August 24, 2011

White Castle's fundraising campaign for Autism Speaks has raised $1,006,000 in just over 18 months.

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KFC Australia drops kids' meal toys

August 24, 2011

As of this week, the 600 KFC units in Australia will no longer include toys in its kids' meals, the company announced.

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McDonald's launches Skechers' Twinkle Toes Happy Meals

August 24, 2011

McDonald’s U.S. and Canada restaurants will roll out a three-week Happy Meal promotion Aug. 26 featuring Twinkle Toes by Skechers.

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Web Strategy author to keynote Foodservice Social Media Universe

August 24, 2011

Social technology and interactive media expert Jeremiah Owyang will deliver the opening keynote address for the inaugural Foodservice Social Media Universe…

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ONOSYS launches Facebook online ordering application

August 23, 2011

A restaurant ordering platform via Facebook is now available from Cleveland-based ONOSYS, a provider of mobile and online ordering systems.

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Tim Hortons signs sponsorship deal with Toronto Blue Jays

August 22, 2011

Two Canadian icons – the Toronto Blue Jays and Tim Hortons – are teaming up in a new sponsorship deal that will include two kiosk outlets at the baseball…

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TCBY marks 30th anniversary with Facebook Sweepstakes

August 22, 2011

TCBY was founded in 1981 and has been celebrating its 30th anniversary throughout the year with new flavors and contests.

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Whataburger goes bananas with new pie, shake

August 21, 2011

Whataburger has launched a banana pie and banana shake, available now through Oct. 31.

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Burger King's new Whopper takes spotlight away from The King

August 21, 2011

Burger King has a new message and it's not being communicated by The King. The company's new agency mcgarrybowen has launched its first ad, focusing on the new…

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Dunkin' Donuts supporting Jimmy Fund for 13th year

August 18, 2011

Dunkin' Donuts has signed on to support the Dana-Farber Cancer Institute's Jimmy Fund, raising money to increase the chances of survival among cancer patients.

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Burger King UK names new AOR

August 18, 2011

Burger King UK has chosen CHI & Partners as its new advertising agency after a 5-month pitch.

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Restaurant State of the Industry Report, Part 2 now available

August 16, 2011

The Restaurant State of the Industry Report, Part 2: Business Strategy, developed and published by FastCasual.com, is now available for purchase.

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FohBoh launches social media guest feedback tool

August 15, 2011

FohBoh, Inc. announced today the release of FOHBuzz SnapShot, a social CRM reporting tool that delivers real-time, guest satisfaction analysis to help make…

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Sonic adds three breakfast burritos to menu

August 15, 2011

Sonic, America's Drive-In, is adding three new breakfast burritos to its lineup, including The Ultimate Meat & Cheese Breakfast Burrito, The Fiesta Steak…

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Taco Bell launches 6th annual Feed the Beat program

August 14, 2011

Taco Bell has announced the call for entries for its 6th annual Feed the Beat program, which provides 100 musicians $500 in Taco Bell gift cards and unique…

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Beautiful Brands International opens tri-branded restaurant

August 14, 2011

Beautiful Brands International opened its first tri-branded store today. Located in Durant, Okla., it features Rex's Chicken, FreshBerry Frozen Yogurt and…

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Tim Hortons' Sustainability Report garners award

August 10, 2011

Tim Hortons has received two ARC Awards for Outstanding Achievement for its online Sustainability Report and its printed Annual Report.

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Arby’s names ‘Good Mood’ casting call winner

August 10, 2011

Iowa resident Andy Johnson has been chosen as the winner of Arby's Restaurant Group Inc.'s Casting Call Video Contest, launched last month.

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